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B.V., E. (1980a, June 15). Evaluation . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/evaluation-
Devrient, P. (1980a, June 15). Using market research in campaign planning . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/using-market-research-in-campaign-planning-
Zeitlin and Melbourne (1980a, June 15). Using panel data to evaluate the consequences of promotions . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/using-panel-data-to-evaluate-the-consequences-of-promotions-
Jones, Cranch and Durant (1980a, June 15). How research can help the creative man in advertising . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/how-research-can-help-the-creative-man-in-advertising-
de Montmarin, F. (1980a, June 15). Advertising communication on behalf of a government body . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/advertising-communication-on-behalf-of-a-government-body-
B.V., E. (1980a, June 15). How advertisements work. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/how-advertisements-work
Noordhoff, van Tulder and de Koning (1980a, June 15). A new way to measure page-confrontation. ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/a-new-way-to-measure-page-confrontation
De Vendeuvre, P. (1980a, June 15). Advertising and marketing research . ANA - ESOMAR. Retrieved September 24, 2024, from
https://ana.esomar.org/documents/advertising-and-marketing-research-
Hulks and Thomas (1980a, June 15). An international model for the prediction of television coverage and frequency distribution. ANA - ESOMAR. Retrieved September 24, 2024, from