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Research papers

Global insights transformation the high-tech way

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}In this case study, Robert Adams (Vice President Global Human Insights, Visa Inc.) will describe the foundations for transformation the high-tech way, identifying key best practices...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Robert Adams, Elizabeth P. Morgan
September 8, 2019
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Citation

Adams and Morgan (2019a, September 08). Global insights transformation the high-tech way. ANA - ESOMAR. Retrieved June 12, 2024, from


https://ana.esomar.org/documents/global-insights-transformation-the-high-tech-way


Videos

Content-based research

The objective of this work is to describe the four stages to create a successful digital laboratory, which allows, for example, testing territories of communication in social networks. This would mean that it is possible to pre-test the content of a...

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: Erick Morales Donde
Company: De La Riva Group
September 8, 2019
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Citation

Morales Donde, E. (2019a, September 08). Content-based research. ANA - ESOMAR. Retrieved June 12, 2024, from


https://ana.esomar.org/documents/content-based-research-10698


Videos

An update on ESOMAR's investing in insight thought leadership initiative

In this session, David Smith of DVL Smith and BV Pradeep of Unilever will build on the How to demonstrate the value of customer insight project that ESOMAR conducted with top insight industry leaders. They will provide a selection of best...

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: David Smith
September 8, 2019
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Citation

Smith, D. (2019a, September 08). An update on ESOMAR's investing in insight thought leadership initiative. ANA - ESOMAR. Retrieved June 12, 2024, from


https://ana.esomar.org/documents/an-update-on-esomar-s-investing-in-insight-thought-leadership-initiative


Videos

The privacy paradox- Update

Last year at Congress, HERE Technologies and BuzzBack presented a transformative look at consumer perceptions of data privacy and collection. This year, HERE Technologies and Buzzback, in partnership with ESOMAR and...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Andre Schuenemann, Finn Raben
Company: BuzzBack Market Research
September 8, 2019
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Citation

Schuenemann and Raben (2019a, September 08). The privacy paradox- Update . ANA - ESOMAR. Retrieved June 12, 2024, from


https://ana.esomar.org/documents/the-privacy-paradox--update-


Videos

Global insights transformation the high-tech way

In this case study, Robert Adams (Vice President Global Human Insights, Visa Inc.) will describe the foundations for transformation the high-tech way, identifying key best practices that can be leveraged by other organizations. Elizabeth P. Morgan...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Elizabeth P. Morgan, Robert Adams
September 8, 2019
×

Citation

Morgan and Adams (2019a, September 08). Global insights transformation the high-tech way. ANA - ESOMAR. Retrieved June 12, 2024, from


https://ana.esomar.org/documents/global-insights-transformation-the-high-tech-way-10723