You searched for: "research"
The results has been filter on Tags containing Food Industry.
ANA has found 288 results for you, in
258 ms.
Currently showing results 19 to 27.
Didn’t find what you were looking for? Try the Advanced Search!
Videos
Reaching consumers in the digital moments that matter
This research has been a key contributor to our Global Media Transformation. Helpings us shift from a Mass Reach Big brand story telling approach to adding a complimentary model of reaching consumers with signals in those digital moments that...
Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Nic Umana
Company: Mars Wrigley
June 18, 2020
Videos
Focus group fails: How to save the humans (and the brands)
F*ck Focus Groups: The case for human first fearless research.3 takeaways:- It's easy to default and focus on what matters to the business. It's braver - and smarter - to put humans at the heart of everything we do. Let's begin with our humans and...
Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Gabriela McCoy
Company: Bacardi
June 18, 2020
Videos
Food science magic
Learn how Eclipse Food is delivering healthy, humane, and sustainable choices, one ice cream at a time.
Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Aylon Steinhart
Company: Eclipse Foods
June 18, 2020
Videos
Social change today: Q&A session
Q&A Session, Social change today.
Catalogue: ESOMAR TV: Client Summit 2020 at Home
Authors: Sara Picazo Lutton, Aylon Steinhart, Jennifer Summers
June 18, 2020
Videos
How a start-up used qualitative research and Big Data to disrupt the sports nutrition market
Using lessons learned from managing mainstream brands including Budweiser and Transformers, Len Dunne will show how Elivar is using both qual and smart data to create brand awareness and plan for global domination.
Catalogue: ESOMAR Smart Data Lab
Author: Len Dunne
November 4, 2019
Research papers
Conversational research
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; min-height: 14.0px}We need to give a face to research, make it more human... Enter conversational research....
Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Annelies Verhaeghe, Alina Stanci, Patricia Van der Hart, Carine Guillou, Nick Pearson
Company: InSites Consulting
September 8, 2019
Videos
Conversational research
We need to give a face to research, make it more human... Enter conversational research. Thanks to the rise of bots, research can be cheaper, faster and better. We went on a journey with Nomads Foods and found how bots allow us to humanize research.
Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Annelies Verhaeghe, Carine Guillou, Patricia Van der Hart
Companies: InSites Consulting, Join the Dots InSites Consulting
September 8, 2019
Research papers
Take me home, country roads!
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}A recent study in the potato chips category with PepsiCo threw up critical learnings that we leveraged to create a refreshed way of looking at brand purpose, in the form of 'brand...
Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Arindam Mohanty, Vipul Sachdeva, Zaneta Sebastian
Companies: PepsiCo, Kantar
September 8, 2019
Videos
