Conversational research

Date of publication: September 8, 2019

Abstract:

We need to give a face to research, make it more human... Enter conversational research. Thanks to the rise of bots, research can be cheaper, faster and better. We went on a journey with Nomads Foods and found how bots allow us to humanize research.

Annelies Verhaeghe

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Carine Guillou

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Patricia Van der Hart

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