Back

Conversational research

Date of publication: September 8, 2019

Catalogue: Congress 2019: The Global Data & Insights Summit

Company: InSites Consulting

Authors: Annelies Verhaeghe, Alina Stanci, Patricia Van der Hart, Carine Guillou, Nick Pearson

Abstract:

We need to give a face to research, make it more human... Enter conversational research. Thanks to the rise of bots, research can be cheaper, faster and better. We went on a journey with Nomads Foods and found how bots allow us to humanize research.

Annelies Verhaeghe

Author

This is a long description of some author details.

Alina Stanci

Author

This is a long description of some author details.

Patricia Van der Hart

Author

This is a long description of some author details.

Carine Guillou

Author

This is a long description of some author details.

Nick Pearson

Author

This is a long description of some author details.

This could also be of interest:

Videos

Conversational research

Catalogue: Congress 2019: The Global Data & Insights Summit

Authors: Annelies Verhaeghe, Carine Guillou, Patricia Van der Hart

Companies: InSites Consulting, Join the Dots InSites Consulting

September 8, 2019

×

Citation

Verhaeghe, Guillou and Van der Hart (2019a, September 08). Conversational research. ANA - ESOMAR. Retrieved March 17, 2025, from


https://ana.esomar.org/documents/conversational-research-10721


Research Papers

Twitter and its conversational context

Catalogue: Latin America 2019

Authors: Angel Heredia, Omar Schoijet, Ana Victoria Garcia

Companies: Arconte, Twitter

April 7, 2019

×

Citation

Heredia, Schoijet and Garcia (2019a, April 07). Twitter and its conversational context. ANA - ESOMAR. Retrieved March 17, 2025, from


https://ana.esomar.org/documents/twitter-and-its-conversational-context


Webinars

Conversational Knowledge, the Next Frontier

Catalogue: Webinars 2021

Authors: Marc Vontobel, Ha-Jo Konrad, Scott Litman

Companies: Lucy, Starmind, WYZEWORX

October 29, 2021

×

Citation

Vontobel, Konrad and Litman (2021a, October 29). Conversational Knowledge, the Next Frontier. ANA - ESOMAR. Retrieved March 17, 2025, from


https://ana.esomar.org/documents/conversational-knowledge-the-next-frontier


  • PDF
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Verhaeghe, Stanci, Van der Hart, Guillou and Pearson (2019a, September 08). Conversational research. ANA - ESOMAR. Retrieved March 17, 2025, from


https://ana.esomar.org/documents/conversational-knowledge-the-next-frontier