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B.V., E. (1980a, June 15). How advertisements work. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/how-advertisements-work
, C. (1979a, April 01). Qualitative research on Cities and Coaches. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/qualitative-research-on-cities-and-coaches
, C. (1979a, March 01). Qualitative research into Yardley press advertising . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/qualitative-research-into-yardley-press-advertising--11335
Worcester and Mansbridge (1977a, June 15). Tracking studies. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/tracking-studies
de Souza, M. (1977a, June 15). Contribution of qualitative research techniques to the definition of product and communication strategies in the holiday field. ANA - ESOMAR. Retrieved September 26, 2024, from
Consterdine and McDonald (1976a, June 15). Using linguistic coding to explore the way advertisements in press and TV communicate. ANA - ESOMAR. Retrieved September 26, 2024, from
, C. (1974a, June 03). Qualitative research on economy peas packaging. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/qualitative-research-on-economy-peas-packaging
, C. (1974a, April 12). Qualitative research into Kotex flushability advertising approaches . ANA - ESOMAR. Retrieved September 26, 2024, from
, C. (1974a, February 11). Qualitative research report on three new 'top deck' test commercials. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/qualitative-research-report-on-three-new-top-deck-test-commercials