Resources Library by ANA

Searching for new equilibrium in a post-Covid world

Join Vandana as she addresses the 3 big shifts that will impact your brand playbook:- Digital as the gateway to the future, playing a larger role in consumers becoming self-reliant;- The new storefront - Traditional commerce now moving online;-...

Catalogue: Asia Pacific 2020 - Insights Festival

Author: Vandana Chamaria

Company: Google

November 2, 2020

Hello Alexa, is there any survey for me?

Sharing economy, cloud computing, AR in smartphones, AI in smart homes. But what is the next step to make market research "Smart"? Nowadays a consumer expects, rather than seeks, a direct dialogue with a brand through direct channels where they can...

Catalogue: Insights Festival 2020

Author: Ennio Armato

Company: FFIND DE

September 15, 2020

Virtually happy

There is no doubt that technology has helped preserve some essential connections during the pandemic but these technologies can't replace aspects of social interactions such as impromptu watercooler chats and laughs and social touches. (the right...

Catalogue: Insights Festival 2020

Author: Stephanie Davies

Company: Laughology

September 14, 2020

Humanising the digital: Q&A Session

Q&A Session, Humanising the digital. 

Catalogue: ESOMAR TV: Client Summit 2020 at Home

Authors: Michelle Gansle, Robin Beers, Maria Silvanskaya

June 11, 2020

Hello, I'm Alexa. I'm conducting a survey

Not wanting to accept that the evolution of the market is strongly oriented to the Personal Assistants means you're missing a great opportunity. We will chat with a PA to talk about the future of market research.

Catalogue: Congress 2019: The Global Data & Insights Summit

Author: Ennio Armato

Company: FFIND DE

September 8, 2019

The brick-and-mortar shopping experience

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Catalogue: Congress 2019: The Global Data & Insights Summit

Authors: Wim Hamaekers, Caroline Verkest, Hannelore Goddyn, Alexander Mazurek

Company:

September 8, 2019

Research World (March 2019)

There is a lot that is changing in our industry but the fact is that there are indeed now new technologies, interesting methodologies and ways of thinking that are changing the way in which insights professionals work and deliver their product. It...

Catalogue: Research World 2019

Author: ESOMAR B.V.

March 1, 2019

Research World (November-December 2018)

This issue celebrates and examines the role of qualitative research in our vast panoply of insights tools and approaches. There is much tocelebrate, not least that qualitative has been perhaps even more adaptive to new approaches and technologies...

Catalogue: Research World 2018

Author: ESOMAR B.V.

December 1, 2018

Smart people meters

The world of measurement is changing. New streaming technologies with over-the-top (OTT) apps, connected devices and social media are expanding the media landscape. On the technology side, data management platforms, advertising exchanges and...

Catalogue: Congress 2018

Author: Adriana Rocha

September 23, 2018