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Research papers

Market research and econometric analysis Integrated in a forecast model

This report proposes; to show how Pietro Gennaro e Associati has undertaken and resolved, using complementary methodologies, the problems of forecasting the development of an industrial sector. We have deemed it worthwhile to give a demonstration of...

Catalogue: ESOMAR Congress 1964
Author: Achille Del Castillo
June 15, 1964
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Citation

Del Castillo, A. (1964a, June 15). Market research and econometric analysis Integrated in a forecast model. ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/market-research-and-econometric-analysis-integrated-in-a-forecast-model


Research papers

Econometric methods in forecasting sales of industrial products

There are of course considerable advantages in forecasting the sales of industrial products, whether for taking decisions regarding Investments (medium and long term) or the orientation of sales and production policy (short and medium term), but such...

Catalogue: ESOMAR Congress 1964
Authors: Michel Salomon, Pierre Aviron
June 15, 1964
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Citation

Salomon and Aviron (1964a, June 15). Econometric methods in forecasting sales of industrial products. ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/econometric-methods-in-forecasting-sales-of-industrial-products


Research papers

Limits and value of forecasts by statistic-mathematical approach

In our work as industrial surveyors particularly concerned with the chemical field, we have often to face discussions about two main subjects, which, although - in our opinion - covering the chemical branch, may also occur to most of the market...

Catalogue: ESOMAR Congress 1964
Author: Iginio Lagioni
June 15, 1964
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Citation

Lagioni, I. (1964a, June 15). Limits and value of forecasts by statistic-mathematical approach. ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/limits-and-value-of-forecasts-by-statistic-mathematical-approach


Research papers

The input-output analysis and the multiple regression method as tools of forecasts to the branch of plastics materials

As it is well known, the input-output analysis is a tool of forecasts for inter-sectorial requirements, bused on the hypothesis of the independent development of the final demand. The demand is, therefore, influenced only by exterior elements...

Catalogue: ESOMAR/WAPOR Conference 1963
Authors: Brunello Cartasegna, Iginio Lagioni
June 15, 1963
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Citation

Cartasegna and Lagioni (1963a, June 15). The input-output analysis and the multiple regression method as tools of forecasts to the branch of plastics materials. ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/the-input-output-analysis-and-the-multiple-regression-method-as-tools-of-forecasts-to-the-branch-of-plastics-materials


Research papers

Combined time series-cross section analysis in market forecast (French)

The authors are not in agreement as to the possibility of combining on one graph a correlation between two variables and the evolution of the former in time, in other words putting three variables on a plane graph. We shall not enter into the details...

Catalogue: ESOMAR Conference 1962: Research Into Certain Advertising Problems
Author: Maurice Pariat
June 15, 1962
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Citation

Pariat, M. (1962a, June 15). Combined time series-cross section analysis in market forecast (French). ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/combined-time-series-cross-section-analysis-in-market-forecast-french-


Research papers

Combined time series-cross section analysis in market forecast

The authors are not in agreement as to the possibility of combining on one graph a correlation between two variables and the evolution of the former in time, in other words putting three variables on a plane graph. We shall not enter into the details...

Catalogue: ESOMAR Conference 1962: Research Into Certain Advertising Problems
Author: Maurice Pariat
June 15, 1962
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Citation

Pariat, M. (1962a, June 15). Combined time series-cross section analysis in market forecast. ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/combined-time-series-cross-section-analysis-in-market-forecast


Research papers

Forecasting in consumer research

Everybody who is engaged in providing goods or services wants to act upon the American saying, "Buy today the newspaper of tomorrow". For this purpose he turns to the market researcher. If no clear answers can be found for the basic questions, he...

Catalogue: ESOMAR/WAPOR Congress 1961: Marketing And Sociological Research In The Future
Author: Charles Schlaepfer
September 9, 1961
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Citation

Schlaepfer, C. (1961a, September 09). Forecasting in consumer research . ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/forecasting-in-consumer-research-


Research papers

Forecasting in consumer research (German)

Everybody who is engaged in providing goods or services wants to act upon the American saying, "Buy today the newspaper of tomorrow". For this purpose he turns to the market researcher. If no clear answers can be found for the basic questions, he...

Catalogue: ESOMAR/WAPOR Congress 1961: Marketing And Sociological Research In The Future
Author: Charles Schlaepfer
June 15, 1961
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Citation

Schlaepfer, C. (1961a, June 15). Forecasting in consumer research (German). ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/forecasting-in-consumer-research-german-


Research papers

Forecasting in consumer research (French)

Everybody who is engaged in providing goods or services wants to act upon the American saying, "Buy today the newspaper of tomorrow". For this purpose he turns to the market researcher. If no clear answers can be found for the basic questions, he...

Catalogue: ESOMAR/WAPOR Congress 1961: Marketing And Sociological Research In The Future
Author: Charles Schlaepfer
June 15, 1961
×

Citation

Schlaepfer, C. (1961a, June 15). Forecasting in consumer research (French). ANA - ESOMAR. Retrieved May 27, 2024, from


https://ana.esomar.org/documents/forecasting-in-consumer-research-french-