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Wilson, W. J. (1979a, March 01). The case for primary readership. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/the-case-for-primary-readership
Larsen, T. (1978a, September 01). Analysis of new products on basis of results from several minor analyses and creative interpretation. ANA - ESOMAR. Retrieved June 13, 2024, from
Smith, A. (1978a, June 14). Response to magazine and television advertising. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/response-to-magazine-and-television-advertising
Speetzen, R. (1977a, June 15). Plus print. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/plus-print
Whitley, E. W. (1976a, December 01). Summing up. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/summing-up
Sondermann, G. (1976a, December 01). Distribution system in Europe. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/distribution-system-in-europe
Opfer and Müller-Veeh (1976a, December 01). Empirical results along the way to a price elasticity test. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/empirical-results-along-the-way-to-a-price-elasticity-test
Opfer and Müller-Veeh (1976a, December 01). Empirical results along the way to a price elasticity test (German). ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/empirical-results-along-the-way-to-a-price-elasticity-test-german-
May, K. (1976a, December 01). Magazine circulation and market research. ANA - ESOMAR. Retrieved June 13, 2024, from
https://ana.esomar.org/documents/magazine-circulation-and-market-research