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Summing up

Date of publication: December 1, 1976

Catalogue: Seminar 1976: Research Into Distribution Problems And Consumer Purchasing Behaviour For The Publishing Industry

Author: Edward W. Whitley

Abstract:

Summary from the Seminar 1976 on "Research into distribution problems and consumer purchasing behaviour for the publishing industry".

Edward W. Whitley

Author

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Research Papers

Case history of a 16-country survey

Catalogue: Seminar 1971: Multi-Country Research

Author: Edward W. Whitley

 

June 15, 1971

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Citation

Whitley, E. W. (1971a, June 15). Case history of a 16-country survey. ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/case-history-of-a-16-country-survey


Research Papers

The case for primary readership

Catalogue: AMA/ESOMAR Conference 1979: It Won't Work Here

Author: William J. Wilson

 

March 1, 1979

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Citation

Wilson, W. J. (1979a, March 01). The case for primary readership. ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/the-case-for-primary-readership


Research Papers

The case of primary readership

Catalogue: Market Researchers Look At Advertising: A Collection of ESOMAR papers 1949-1979

Author: William J. Wilson

 

June 15, 1980

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Citation

Wilson, W. J. (1980a, June 15). The case of primary readership. ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/the-case-of-primary-readership


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Citation

Whitley, E. W. (1976a, December 01). Summing up. ANA - ESOMAR. Retrieved December 09, 2023, from


https://ana.esomar.org/documents/the-case-of-primary-readership