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Johns and Potter (1966a, June 01). Pupil response as a means of evaluating television commercials. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/pupil-response-as-a-means-of-evaluating-television-commercials
Caffyn, J. M. (1965a, June 15). Telpex research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/telpex-research
Monk and Ehrenberg (1961a, June 15). Aided recall in television research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/aided-recall-in-television-research
Treasure and Bates (1961a, June 15). Some aspects of research into the levels of attention paid to television programmes. ANA - ESOMAR. Retrieved September 26, 2024, from
Littman, F. H. (1961a, June 15). The child audience for radio and television. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-child-audience-for-radio-and-television
Trenaman, J. (1959a, June 15). Some implications of a recent study of the comprehension of television programmes (French). ANA - ESOMAR. Retrieved September 26, 2024, from
Emmett, B. P. (1959a, June 15). Measuring the impact of television programmes (French). ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/measuring-the-impact-of-television-programmes-french-
Trenaman, J. (1959a, June 15). Some implications of a recent study of the comprehension of television programmes. ANA - ESOMAR. Retrieved September 26, 2024, from
Schmidtchen, G. (1959a, June 15). Measuring the effects of mass-communication. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/measuring-the-effects-of-mass-communication