Resources Library by ANA

Qualitative research into growth promotants

The Wellcome Foundation Ltd. is currently contemplating entering the non-therapeutic GrowthPromotant market, and before doing so require detailed information covering the current sizeof the UK market, and current trends within themarket.Accordingly,...

Catalogue: CRAM/Peter Cooper Archive Collection

Author: CRAM/Peter Cooper Archive

March 1, 1979

Trends in buying habits in relation to the planned dispersion of shopping centres

The aim of the survey we are about to describe, was to assess the present situation with regard to the buying habits adopted by families resident in the Greater Paris area and to outline likely future developments in this field. We shall deal with...

Catalogue: ESOMAR/WAPOR Congress 1967

Authors: A. Desjonqueres, R. Jeanteur

August 1, 1967

Trends in buying habits in relation to the planned dispersion of shopping centres (French)

The aim of the survey we are about to describe, was to assess the present situation with regard to the buying habits adopted by families resident in the Greater Paris area and to outline likely future developments in this field. We shall deal with...

Catalogue: ESOMAR/WAPOR Congress 1967

Authors: A. Desjonqueres, R. Jeanteur

August 1, 1967

Computing the crystal ball

Winning with trends by understanding current trends and predicting trends before they occur can be used to launch an on-trend product in the market, prepare the innovation pipeline to help businesses gain market share in the category and drive...

Catalogue: Asia Pacific 2020 - Insights Festival

Authors: Chandan Agarwal, Barnava Nandi

Company: Unilever

November 3, 2020

2020 Vision

Via our proprietary direct to kids & teens omnibus in the UK & US and our panel of Trendspotters Beano Brain we have tracking kids and families' experiences and behaviours since March during the COVID-19 crisis and global BLM protests.We will...

Catalogue: Insights Festival 2020

Authors: Helenor Gilmour, Pete Maginn

September 15, 2020

Reaching millennials

There are more than 80 million millennials in the United States and they spend approximately $600 billion shopping each year. From these statistics alone, it is clear that millennial feedback is an imperative part of many research studies....

Catalogue: Webinars 2016

Author: Holly DeMuro

June 15, 2016

Business cycle tests for the retail trade

The basis of the Business Cycle Tests consists in systematic selected investigations and evaluations of changes and trends in the circulation of goods as shown by the chief indicators (deliveries, stock, sales), and by the state of supply and demand...

Catalogue: The European Marketing Research Review 1968

Authors: Dagmar Pokorna, Eva Petrackova

August 1, 1968

Introduction

The international marketing of brands, as opposed to the international trading of branded goods, and the research to support that marketing function, is a relatively new discipline. The fifties and sixties saw it emerge as a specific industry sector,...

Catalogue: New Monograph Series Vol.8: International Marketing Research

Author: Mary Goodyear

September 1, 1999

Revolutionising Asia

With social media evolving ever more rapidly, influencing the way people communicate and business operates - the need to understand the emerging trends revolutionising social media, particularly in APAC, has never been greater.Through a unique...

Catalogue: Asia Pacific 2016: Get Connected!

Authors: Robert Fry, Jennifer Serrano, Michael Fegan, Bonnâe Ogunlade

Companies: Research Now SSI, VoxPopMe Ltd

May 19, 2016