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Lowe-Watson, D. (1972a, June 15). The role of market research in relation to the changing structure of the UK motoring market. ANA - ESOMAR. Retrieved April 29, 2024, from
Buchholz, H. E. (1972a, June 15). Impact of agricultural market research. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/impact-of-agricultural-market-research
Ast, C. C. (1971a, June 15). An approach to methods of combined socio-technological forecasting. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/an-approach-to-methods-of-combined-socio-technological-forecasting
Harmar-Brown and Macarte (1971a, June 15). Some anomalies in advertising research terminology. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/some-anomalies-in-advertising-research-terminology
Jowett, A. I. (1971a, May 03). Which way should we go?. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/which-way-should-we-go-
Stapel, J. (1967a, June 15). Post-testing and pre-testing consumer behavior caused by advertising. ANA - ESOMAR. Retrieved April 29, 2024, from
Nowik, H. (1963a, June 15). The use of retailer panel for test marketing. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/the-use-of-retailer-panel-for-test-marketing
Carpenter and Rawes (1963a, June 15). An approach to the assessment of press schedules. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/an-approach-to-the-assessment-of-press-schedules
Ludwig, R. (1959a, June 15). Measuring the impact of communication. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/measuring-the-impact-of-communication