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Research papers

Interdependence day

The future of the United Kingdom was in the balance. Polls were tightening. Sentiment became more and more heated, especially on social media.TNS conducted in-depth polling, which dominated the news. Yet survey was not sufficient–a whole new way...

Catalogue: Congress 2015: Revelations
Authors: Will Goodhand, Preriit Souda, Tom Costley
Company: KANTAR TNS Malaysia
October 1, 2015
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Citation

Goodhand, Souda and Costley (2015a, October 01). Interdependence day. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/interdependence-day-8578


Videos

Interdependence day

The future of the United Kingdom was in the balance. Polls were tightening. Sentiment became more and more heated, especially on social media.TNS conducted in-depth polling, which dominated the news. Yet survey was not sufficient–a whole new way...

Catalogue: Congress 2015: Revelations
Authors: Preriit Souda, Will Goodhand, Tom Costley
Company: KANTAR TNS Malaysia
June 15, 2015
×

Citation

Souda, Goodhand and Costley (2015a, June 15). Interdependence day. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/interdependence-day


Research papers

In search of hope

This presentation is a quest to uncover the hidden and inspire the fallen to rise like a phoenix from the ashes. Preriit Souda (ESOMAR Young Researcher Winner 2011) and Rajna Rajan (ESOMAR Young Researcher Finalist 2012) join hands to explore what...

Catalogue: Congress 2014: What Inspires?
Authors: Preriit Souda, Rajna Rajan
Company: KANTAR TNS Malaysia
September 10, 2014
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Citation

Souda and Rajan (2014a, September 10). In search of hope. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/in-search-of-hope-8343


Videos

In search of hope

This presentation is a quest to uncover the hidden and inspire the fallen to rise like a phoenix from the ashes. Preriit Souda (ESOMAR Young Researcher winner 2011) and Rajna Rajan (ESOMAR Young Researcher finalist 2012) join hands to explore what...

Catalogue: Congress 2014: What Inspires?
Authors: Preriit Souda, Rajna Rajan
Company: KANTAR TNS Malaysia
June 15, 2014
×

Citation

Souda and Rajan (2014a, June 15). In search of hope. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/in-search-of-hope


Research papers

Let's face the music...and dance

Big data presents massive challenges but music, that great human universal, provides encouragement and inspiration amidst uncertainty. Rock musician Olly Nelken and researcher Will Goodhand will explore (and demonstrate musically) just how massive,...

Catalogue: Congress 2013: Think Big
Authors: Will Goodhand, Oliver Nelken
Company: KANTAR TNS Malaysia
September 26, 2013
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Citation

Goodhand and Nelken (2013a, September 26). Let's face the music...and dance. ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/let-s-face-the-music-and-dance-8067


Research papers
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Citation

Aaron, Beckwith, Blacknell, Fitzgibbons and Souda (1970a, January 01). Amplifying Human Insights with AI . ANA - ESOMAR. Retrieved July 01, 2025, from


https://ana.esomar.org/documents/amplifying-human-insights-with-ai-