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Videos

Faster. Smarter. Better? The future of data viz and fact based decision making

The Market Research industry has always been impacted by technology trends, which effects how data has been processed and how insights have been communicated. Recently, some new trends have emerged, and they are going have an enormous influence on...

Catalogue: Congress 2017: Visionary
Author: Alexander Skorka
November 27, 2017
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Citation

Skorka, A. (2017a, November 27). Faster. Smarter. Better? The future of data viz and fact based decision making. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/faster-smarter-better-the-future-of-data-viz-and-fact-based-decision-making


Videos

Math and magic

AOL, a leader in digital content and storytelling, and VoxPopMe, a technology platform specializing in qualitative video research, partnered to explore best practices for including and operationalizing video in research.

Catalogue: Congress 2017: Visionary
Authors: Denise Brien, Dean Macko, Tom Higgins, Niamh Jones
Company: VoxPopMe Ltd
November 27, 2017
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Citation

Brien, Macko, Higgins and Jones (2017a, November 27). Math and magic. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/math-and-magic-9190


Videos

Behind the automation curtain

Hear what we've gleaned from working with clients on automating various elements of the research process. We'll let you behind the curtain, candidly showing you what to do and what not to do all in the name of making your automation journey smoother...

Catalogue: Congress 2017: Visionary
Authors: Christian Dubreuil, Roddy Knowles
November 27, 2017
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Citation

Dubreuil and Knowles (2017a, November 27). Behind the automation curtain. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/behind-the-automation-curtain


Videos

It takes many notes to make a symphony

We are in an age of data carpet bombing. Businesses are staggering with the flow of industry updates, investor reports, retail audits, sales dashboards, brand tracks, social listening ad nauseam. The data is intended to empower, yet it overwhelms....

Catalogue: Congress 2017: Visionary
Author: Ritanbara Mundrey
November 27, 2017
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Citation

Mundrey, R. (2017a, November 27). It takes many notes to make a symphony. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/-it-takes-many-notes-to-make-a-symphony-9171


Videos

Are you insured, Scarlett? 'I can't think about that right now. I'll think about that tomorrow'

We show how to convert a vision into a transformational strategy that reinvents your relationship with customers. We'll demonstrate, via a major global insurance provider case study, an approach to embedding visionary change in any organisation.

Catalogue: Congress 2017: Visionary
Authors: Carlos Fonseca, Adam Riley, David Smith
Company: DVL Smith Ltd
November 27, 2017
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Citation

Fonseca, Riley and Smith (2017a, November 27). Are you insured, Scarlett? 'I can't think about that right now. I'll think about that tomorrow'. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/are-you-insured-scarlett-i-can-t-think-about-that-right-now-i-ll-think-about-that-tomorrow--9174


Videos

Do you believe in what only a few people say?

Speech by Karolina Tutaj, Manager, Marketing Science Insights, Booking.com, Netherlands.

Catalogue: Congress 2017: Visionary
Author: Karolina Tutaj
November 27, 2017
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Citation

Tutaj, K. (2017a, November 27). Do you believe in what only a few people say?. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/do-you-believe-in-what-only-a-few-people-say-


Videos

From hype to reality

Artificial intelligence in market research: from hype to reality! Sharing two successful case studies with pioneering clients & academia. Meet Galvin, the intelligence Insight Activation Studio assistant, and Minority Report in research...

Catalogue: Congress 2017: Visionary
Authors: Steven Debaere, Tom De Ruyck, Kristof Coussement
Company: InSites Consulting
November 27, 2017
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Citation

Debaere, De Ruyck and Coussement (2017a, November 27). From hype to reality. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/from-hype-to-reality-9184


Videos

Out with words - Are pictures the new black?

A mobile research experiment replacing words entirely with “enhanced” pictures.In this paper we describe the experiment we conducted using solely pictures, including key learnings from such a methodology, and its implications for future...

Catalogue: Congress 2017: Visionary
Authors: Sarah Jin, Anton Kozka
Company: Happy Thinking People
November 27, 2017
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Citation

Jin and Kozka (2017a, November 27). Out with words - Are pictures the new black?. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/out-with-words---are-pictures-the-new-black--9193


Videos

Social media matinee

Sponsored presentation offered by FocusVision.Video is a key channel for brands in creating engaging content, but who is sharing what, and why? FocusVision share the results of a new study that explores the impact of video content for brands, and how...

Catalogue: Congress 2017: Visionary
Author: Zoe Dowling
November 27, 2017
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Citation

Dowling, Z. (2017a, November 27). Social media matinee. ANA - ESOMAR. Retrieved October 31, 2025, from


https://ana.esomar.org/documents/social-media-matinee