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Research papers

Building profit through innovation in property development

This paper will demonstrate: key stages in the development of dynamic and innovative models based on consumer, industry and business research and intelligence; market research driving decisions and strategy, resulting in a significant increase in the...

Catalogue: Congress 2011: Impact
Authors: John Marinopoulos, Matt Elliott, David Laffin
Company: PwC
September 18, 2011

Research papers

The use of market research in the development and marketing of an office park

This paper shows how the findings were used to change the specifications for the buildings, incorporating into the design additional features found to be important to the potential users, to plan for the provision of additional facilities important...

Catalogue: Seminar 1992: Business To Business Marketing
Author: Johan Aucamp
June 15, 1992

Research papers

Development of a Europe-wide strategy in the field of concrete products

The research showed clearly that if everybody is talking about the European market as a single market, the reality, especially in the construction sector, was definitely and strongly influenced by local practice, attitudes and habits. Therefore,...

Catalogue: Seminar 1990: Countdown to 1992
Authors: Herman Degans, Guy Morre
June 15, 1990

Research papers

Private sector housing for the very elderly? (French)

In 1986 B.V.A. conducted a study for a real estate developer on a complex of 200 flats for couples and single people in the Paris area. We interviewed people aged 65 - 85 with an income in proportion to such an investment. Apart from the...

Catalogue: Seminar 1989: The Untapped Gold Mine
Author: Geneviève Ville
Company: BVA Group
June 15, 1989

Research papers

Private sector housing for the very elderly?

In 1986 B.V.A. conducted a study for a real estate developer on a complex of 200 flats for couples and single people in the Paris area. We interviewed people aged 65 - 85 with an income in proportion to such an investment. Apart from the...

Catalogue: Seminar 1989: The Untapped Gold Mine
Author: Geneviève Ville
Company: BVA Group
June 15, 1989

Research papers

Social change as applied to planning future shopping centres

The concept of a planned shopping centre appears to be an American one. Thus we have the seeds of the 'planned shopping centres' as we now understand the phrase.

Catalogue: Seminar 1980: Social Change Analysis As A Tool For Strategic Planning And Decision Making
Authors: Roger Lucas, Annette Horne
June 18, 1980

Research papers

The world housing market

This paper presents an analysis of the world housing market for the period 1960-1985. Historical and projected data are presented for number of households, conventional homes in place, homes wired for electricity, homes containing piped-in water,...

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Authors: Ives Harvey, Andrew C. Gross, Roger J. Calantone
August 28, 1977

Research papers

A place of one's own

Housing Associations had recourse only to Local Authorities or private financial institutions for capital, and in times of economic restraint this was not always forthcoming. To stimulate Housing Associations the Housing Corporation was set up with...

Catalogue: ESOMAR Congress 1975: Quality In Research
Authors: Anthony Eastaugh, Stephen Porter
August 1, 1975

Research reports

Leisure and reaction in the Rouen area

This research was commissioned by MPC and AssociatesLtd., to explore leisure activities and needs in thearea South-East of Rouen as background information relevant to a proposal to build a recreation centre inthat area. About this...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
March 18, 1974