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Videos

AI Power and Human Expertise

The Mars Wrigley human intelligence team is the face of agile innovation within their business, responsible for generating a pipeline of incremental snacking opportunity spaces, which they have built out to 2030. Zappi has been a partner to Mars...

Catalogue: Congress 2024
Authors: Nic Umana, Meghan Reinhardt, Donovan Kennedy
October 1, 2024

Videos

Agile Elephants

An intelligent data platform enables a city to break down data silos and organise its data coherently. Once the data has been coherently integrated, it leverages the power and potential of big data for multiple applications. Moreover, the integral...

Catalogue: Latin America 2024
Authors: Patricio Pagani, Melisa Breda
Companies: Buenos Aires City Government, The Black Puma
April 24, 2024

Research papers

Agile Elephants

An intelligent data platform enables a city to break down data silos and organise its data coherently. Once the data has been coherently integrated, it leverages the power and potential of big data for multiple applications. Moreover, the integral...

Catalogue: Latin America 2024
Authors: Patricio Pagani, Melisa Breda
Companies: The Black Puma, Buenos Aires City Government
April 24, 2024

Webinars

Remote collaboration: Boosting insights sharing with AI

If there?s anything the last year has taught us, it?s to expect the unexpected. From dramatic changes in consumer behavior to rapid shifts in the way we work, we?ve seen that the technology we use needs to be adaptable across a variety of...

Catalogue: Webinars 2021
Author: Thor Olof Philogène
Company: Stravito
February 4, 2021

Research papers

Insights 24/7

How can we know in real-time what consumers want?It is necessary to stop resisting change, to go with new contexts and forms of communication by transforming research methodologies into a 24/7 look.

Catalogue: Latin America 2020 - Insights Festival
Authors: Damián Suárez, Sebastián Silva
Companies: Givaudan, Mega Research
October 19, 2020

Videos

Insights 24/7

How can we know in real-time what consumers want?It is necessary to stop resisting change, to go with new contexts and forms of communication by transforming research methodologies into a 24/7 look.

Catalogue: Latin America 2020 - Insights Festival
Authors: Damián Suárez, Sebastián Silva
Companies: Givaudan, Mega Research
October 19, 2020

Videos

Collaboration to win: Agile insights approaches

Consumers have changed this year. But getting a handle on what your target audience wanted and needed a few months ago is not enough to make safe assumptions for new product development today. Why? Because they're constantly changing in the face of...

Catalogue: Latin America 2020 - Insights Festival
Authors: Renata Bendit, Sara Rodriguez
Companies: Toluna, Colgate-Palmolive
October 19, 2020

Webinars

Turbo-charged change: Trends impacting market research

Many elements impact how market research is designed and conducted. These include evolving technological, social, scientific, economic, and cultural forces. In this webinar, Zoe will discuss the broader landscape changes that impact how we...

Catalogue: Webinars 2020
Author: Zoe Dowling
June 9, 2020

Webinars

Work remotely, not alone: How fast can you decentralise your knowledge?

Remote work has gone from cultural perk to the new reality. And while IT can quickly scale up tools like real-time video and chat, it's harder to implement new processes and tools for the asynchronous, spontaneous and agile work of teams usually...

Catalogue: Webinars 2020
Author: Thor Olof Philogène
Company: Stravito
May 12, 2020