Resources Library by ANA

The Evolution of Market Research into 'Brandtech'

Catalogue: Vision and Values 2021

Author: Kyle Findlay

October 25, 2021

The Evolution of Market Research into 'Brandtech'

Catalogue: Vision and Values 2021

Author: Kyle Findlay

Company: Kantar

October 25, 2021

Can AI bring better insight than humans?

Engaging drama have conflicts. Now many industries are in progress of such a drama to see how AI change the world, feeling some fears if AI steal jobs from us, human. Let's see the progress in MR if "Job to find insight" can be done by AI or not.

Catalogue: Asia Pacific 2020 - Insights Festival

Authors: Kenichiro Sato, Yohei Takeshita, Toshimitsu Sekii

Companies: Twitter, Kantar

November 2, 2020

Global Market Research 2020

The 2020 Global Market Research report reviews the size and performance of the market research industry using data collected by national research associations, leading companies, independent analysts, as well as ESOMAR representatives. The report is...

Catalogue: Global Market Research

Author: ESOMAR B.V.

September 16, 2020

The big debate: Is social intelligence part of the insights function?

Panel discussion on Social Intelligence moderated by Michalis Michael.Panelists: Joaquim Bretcha (International Director of Netquest and ESOMAR President), Kyle Findlay (Senior Data Science Director of Kantar South Africa) and Tamara Lucas...

Catalogue: Fusion 2019

Authors: Joaquim Bretcha, Kyle Findlay, Michalis Michael, Tamara Lucas

Companies: DigitalMR Ltd, Netquest, Convosphere, Kantar

November 10, 2019

Integrated insights engine

Interview with Horacio González, Global AI & Unstructured Data Lead from Kantar Mexico.

Catalogue: Fusion 2019

Authors: Kyle Findlay, Horacio Gonzalez

Company: Kantar

November 10, 2019

Global Market Research 2019

The 2019 Global Market Research report reviews the size and performance of the market research industry using data collected by national research associations, leading companies, independent analysts, as well as ESOMAR representatives. The report is...

Catalogue: Global Market Research

Author: ESOMAR B.V.

September 9, 2019

Research World (September 2019)

This issue is both a celebration and an investigation of the power, opportunities and pitfalls inherent in the huge leaps in technology affecting consumer intelligence. We look at the new horizons available to us, the types of talent that will be...

Catalogue: Research World 2019

Author: ESOMAR B.V.

September 1, 2019

Research World (March 2019)

There is a lot that is changing in our industry but the fact is that there are indeed now new technologies, interesting methodologies and ways of thinking that are changing the way in which insights professionals work and deliver their product. It...

Catalogue: Research World 2019

Author: ESOMAR B.V.

March 1, 2019