You searched for: "Nora"

ANA has found 41 results for you, in 380 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Magazines

Research World (October 2004)

Professionals estimate that, by now, over 80% of Internet research is done by using panels, about 10% is done through pop-up surveys and 10% by other methodologies. Considering its increasing significance, it is of vital importance to both users of...

Catalogue: Research World 2004
Author: ESOMAR B.V.
October 1, 2004
×

Citation

B.V., E. (2004a, October 01). Research World (October 2004). ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/research-world-october-2004-


Magazines

Research World (September 2004)

It is high time that the industry joined forces in order to establish what the actual situation is at the universities and major business schools and to determine what can be done together, and which initiatives can be taken in the field of...

Catalogue: Research World 2004
Author: ESOMAR B.V.
September 1, 2004
×

Citation

B.V., E. (2004a, September 01). Research World (September 2004). ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/research-world-september-2004-


Magazines

Research World (July/August 2004)

The object is to review whether opinion polls are subject to the principal requirements of professional standards and best practices. The review should include the ESOMAR/WAPOR Guide to Opinion Polls (last revised in 1998) and identify which new...

Catalogue: Research World 2004
Author: ESOMAR B.V.
August 1, 2004
×

Citation

B.V., E. (2004a, August 01). Research World (July/August 2004). ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/research-world-july-august-2004-


Research papers

How different media channels change their positioning in a context of crisis

This paper is based on the recent extreme political and economic uncertainty in Argentina and which presented an opportunity to study the relationship between the public and the media mix in this situation.Based on research conducted by D'Alessio...

Catalogue: ESOMAR/ARF WAM Conference 2003: Media Mix
Authors: Nora D'Alessio, Carola Pradás, Constanza Flores, Esteban Coll
June 18, 2003
×

Citation

D'Alessio, Pradás, Flores and Coll (2003a, June 18). How different media channels change their positioning in a context of crisis . ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/how-different-media-channels-change-their-positioning-in-a-context-of-crisis-


Research papers

The dilemma of brand identity in Latin America (Spanish)

The hypothesis of this paper is that consumer's attitudes and behaviors toward global and local brands are integrated into the same dynamic process that gives origin to acceptance and rejection of globalization as an economic, technological, social...

Catalogue: Latin America 2003
Author: Nora D'Alessio
May 4, 2003
×

Citation

D'Alessio, N. (2003a, May 04). The dilemma of brand identity in Latin America (Spanish). ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/the-dilemma-of-brand-identity-in-latin-america-spanish-


Research papers

The dilemma of brand identity in Latin America

The hypothesis of this paper is that consumer's attitudes and behaviors toward global and local brands are integrated into the same dynamic process that gives origin to acceptance and rejection of globalization as an economic, technological, social...

Catalogue: Latin America 2003
Author: Nora D'Alessio
May 4, 2003
×

Citation

D'Alessio, N. (2003a, May 04). The dilemma of brand identity in Latin America . ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/the-dilemma-of-brand-identity-in-latin-america-


Magazines

Research World (July 2002)

The US is the world’s largest single research market, with spending at $6.2 billion in 2001, but in the wake of recession and the September 11 attack, growth of the US market for market, media and public opinion research in 2001 dropped to 4%...

Catalogue: Research World 2002
Author: ESOMAR B.V.
July 1, 2002
×

Citation

B.V., E. (2002a, July 01). Research World (July 2002). ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/research-world-july-2002-


Research papers

Internet users in Argentina, Brazil and Mexico

This paper provides a better understanding of the Latin American Internet market. The relationship between users and Internet in Argentina, Brazil and Mexico has much to do with local culture and habits. Therefore, to attain an in-depth understanding...

Catalogue: Latin America 2002
Authors: Nora D'Alessio, Carola Pradás
May 12, 2002
×

Citation

D'Alessio and Pradás (2002a, May 12). Internet users in Argentina, Brazil and Mexico . ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/internet-users-in-argentina-brazil-and-mexico-


Magazines

Research World (May 2001)

The Reader's Digest Association Inc is a global leader in publishing and direct marketing, whose object is to create and deliver products that inform, enrich, entertain and inspire people of all ages and cultures. The Company's flagship magazine,...

Catalogue: Research World 2001
Author: ESOMAR B.V.
May 1, 2001
×

Citation

B.V., E. (2001a, May 01). Research World (May 2001). ANA - ESOMAR. Retrieved April 30, 2024, from


https://ana.esomar.org/documents/research-world-may-2001-