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Rohrbach, B. (1979a, October 01). How to solve innovation problems systematically. ANA - ESOMAR. Retrieved August 06, 2024, from
https://ana.esomar.org/documents/how-to-solve-innovation-problems-systematically
Smith, H. (1979a, February 01). Patient's influence on the marketing of pharmaceutical products. ANA - ESOMAR. Retrieved August 06, 2024, from
https://ana.esomar.org/documents/patient-s-influence-on-the-marketing-of-pharmaceutical-products
Soloviov, Feldman and Khramtsov (1978a, September 01). Market research in the USSR: Reducing its costs and improving quality . ANA - ESOMAR. Retrieved August 06, 2024, from
McCallum, C. J. (1977a, June 15). Managing data for decision making. ANA - ESOMAR. Retrieved August 06, 2024, from
https://ana.esomar.org/documents/managing-data-for-decision-making
Langeard, Leonardi and Peterson (1976a, June 01). On the teaching of effective decision making in marketing. ANA - ESOMAR. Retrieved August 06, 2024, from
https://ana.esomar.org/documents/on-the-teaching-of-effective-decision-making-in-marketing
Kristensen, P. S. (1976a, June 01). On the difference between illustrating a theory and solving a problem. ANA - ESOMAR. Retrieved August 06, 2024, from
d'Angelo, D. (1964a, June 15). The role of marketing research in planning company development. ANA - ESOMAR. Retrieved August 06, 2024, from
https://ana.esomar.org/documents/the-role-of-marketing-research-in-planning-company-development
Dutka and Frankel (1962a, June 15). Markov chain processes and applications to marketing research. ANA - ESOMAR. Retrieved August 06, 2024, from
https://ana.esomar.org/documents/markov-chain-processes-and-applications-to-marketing-research