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Pearson and Nielsen (1990a, June 15). A. C. Nielsen, Sr.. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/a-c-nielsen-sr-
Bartos and Politz (1990a, June 15). Alfred Politz. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/alfred-politz
Bartos and Stanton (1990a, June 15). Frank Stanton. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/frank-stanton
McNiven, M. A. (1990a, June 15). Introduction. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/introduction-3471
B.V., A. (1990a, January 01). ARF guidelines for newspaper audience studies. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/arf-guidelines-for-newspaper-audience-studies
B.V., A. (1990a, January 01). ARF criteria for marketing and advertising research . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/arf-criteria-for-marketing-and-advertising-research-
Lazarsfeld, P. F. (1990a, January 01). The art of asking why. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-art-of-asking-why
B.V., A. (1990a, January 01). Phony or misleading polls. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/phony-or-misleading-polls
B.V., A. (1990a, January 01). The ARF audit of procedures for media audience research studies. ANA - ESOMAR. Retrieved September 26, 2024, from