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Carper and Elzinga (1985a, November 27). Knowing how advertising works. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/knowing-how-advertising-works
Alart, G. G. (1985a, November 27). The market of daily press in Barcelona. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/the-market-of-daily-press-in-barcelona
Dawson , C. C. (1985a, November 27). The challenge from television. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/the-challenge-from-television
Tranberg and Hansen (1985a, June 15). Brand loyalty patterns in different product areas. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/brand-loyalty-patterns-in-different-product-areas
Agostini, J. M. (1985a, June 15). Continuous advertising check. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/continuous-advertising-check
Hall, W. (1985a, February 27). In-depth pharmaceutical competitor analysis. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/in-depth-pharmaceutical-competitor-analysis
Blauvelt, E. C. (1984a, June 15). Market research in Asia Pacific. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/market-research-in-asia-pacific
Aldridge, D. N. (1984a, June 15). Highly developed research in less developed countries. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/highly-developed-research-in-less-developed-countries
Rickebusch and Masoliver (1984a, June 15). Adolescents and the computer challenge. ANA - ESOMAR. Retrieved July 04, 2024, from
https://ana.esomar.org/documents/adolescents-and-the-computer-challenge