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Giroire, J. (1972a, September 01). 1971 present state of marketing in French firms. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/1971-present-state-of-marketing-in-french-firms
Bottomley, D. T. (1972a, September 01). Are consumers changing Australian business practices?. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/are-consumers-changing-australian-business-practices-
Frankel, J. H. (1972a, September 01). How market research is catering for the changing balance between the manufacturer and distributor. ANA - ESOMAR. Retrieved September 26, 2024, from
Martyn and Cooper (1972a, September 01). Young peoples' attitudes . ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/young-peoples-attitudes-
Mortemore and Sldoall (1972a, September 01). The importance of cultural trends in market planning. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/the-importance-of-cultural-trends-in-market-planning
Martin, D. C. (1972a, June 15). Practical uses of multidimensional techniques in marketing. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/practical-uses-of-multidimensional-techniques-in-marketing
Johannsen, U. (1972a, June 15). The main marketing (and research) problems of the communication industry (German). ANA - ESOMAR. Retrieved September 26, 2024, from
Bertier and Bouroche (1972a, June 15). New methods for new research. ANA - ESOMAR. Retrieved September 26, 2024, from
https://ana.esomar.org/documents/new-methods-for-new-research
Johannsen, U. (1972a, June 15). The main marketing (and research) problems of the communication industry. ANA - ESOMAR. Retrieved September 26, 2024, from