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Laffy, R. (1959a, June 15). How operational research can be used in deciding which models of a product are to be made (French). ANA - ESOMAR. Retrieved June 30, 2024, from
Lacoste, P. (1958a, June 15). Sampling or "movivation" (French). ANA - ESOMAR. Retrieved June 30, 2024, from
https://ana.esomar.org/documents/sampling-or-movivation-french-
Gallup et al. (1957a, June 15). Research into consumer behaviour and its motivation (French) . ANA - ESOMAR. Retrieved June 30, 2024, from
https://ana.esomar.org/documents/research-into-consumer-behaviour-and-its-motivation-french-
Agostini et al. (1957a, June 15). Research into consumer behaviour and its motivation (English and French). ANA - ESOMAR. Retrieved June 30, 2024, from
Cranch, G. (1957a, June 15). A note on the application of motivation research in a modern advertising agency (French). ANA - ESOMAR. Retrieved June 30, 2024, from
Denner, A. (1957a, June 15). Motivation research and psychoanalysis (French). ANA - ESOMAR. Retrieved June 30, 2024, from
https://ana.esomar.org/documents/motivation-research-and-psychoanalysis-french-
Lindberg, B. (1957a, June 15). Motivation research in practice co-ordinated with marketing research (French). ANA - ESOMAR. Retrieved June 30, 2024, from
Stoetzel, J. (1957a, June 15). Factor analysis of consumer preferences (French). ANA - ESOMAR. Retrieved June 30, 2024, from
https://ana.esomar.org/documents/factor-analysis-of-consumer-preferences-french-
De Vendeuvre, P. (1956a, June 15). Advertising and marketing research (French). ANA - ESOMAR. Retrieved June 30, 2024, from
https://ana.esomar.org/documents/advertising-and-marketing-research-french-