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Goodhardt and Ehrenberg (1968a, November 01). An empirical approach to brand-switching. ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/an-empirical-approach-to-brand-switching-585
Hamre, H. (1968a, November 01). The application of stochastic processes by studying switches and stability. ANA - ESOMAR. Retrieved July 03, 2024, from
Ehrenberg, A. S. (1968a, November 01). An empirical approach to brand-switching (Discussion). ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/an-empirical-approach-to-brand-switching-discussion
Fournis, Y. (1967a, August 01). What are the problems facing business firms?. ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/what-are-the-problems-facing-business-firms-
Feddersen, B. H. (1967a, August 01). Markets in Eastern Europe. ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/markets-in-eastern-europe
Feddersen, B. H. (1967a, August 01). Markets in Eastern Europe (German). ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/markets-in-eastern-europe-german-
Fournis, Y. (1967a, August 01). What are the problems facing business firms? (French). ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/what-are-the-problems-facing-business-firms-french-
Dutka and Frankel (1962a, June 15). Markov chain processes and applications to marketing research. ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/markov-chain-processes-and-applications-to-marketing-research
Baum and Dennis (1961a, June 15). The estimation of the expected brand share of a new product. ANA - ESOMAR. Retrieved July 03, 2024, from
https://ana.esomar.org/documents/the-estimation-of-the-expected-brand-share-of-a-new-product