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Winter and Sands (2004a, March 01). Why shift to customer experience measurement seated in brand values rather than process delivery?. ANA - ESOMAR. Retrieved September 23, 2024, from
Heath, Rudman and Crellin (2002a, June 13). Media planning enters the 21st century. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/media-planning-enters-the-21st-century
Walls and Parker (2001a, October 28). Getting the board onside. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/getting-the-board-onside
Pearson and Macer (2001a, September 23). Joined up research on the eHighway. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/joined-up-research-on-the-ehighway
Baker and Mitchell (2000a, November 01). Integrated marketing communications. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/integrated-marketing-communications
O'Brien, N. (1999a, October 10). Customer magazine publishing . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/customer-magazine-publishing-
Shingleton, J. P. (1997a, June 15). Development of petrol retailing in the United Kingdom. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/development-of-petrol-retailing-in-the-united-kingdom
Meier and Stockley (1997a, June 15). Implementing a "stick-in" diary in the United Kingdom. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/implementing-a-stick-in-diary-in-the-united-kingdom
Breese, A. (1997a, February 01). Developing new panel services for retailers . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/developing-new-panel-services-for-retailers-