Abstract:

This paper describes the revolution in petrol retailing in the United Kingdom; a revolution initiated by the major supermarket operators and which has resulted in the oil companies losing 25 % of their market share and f 1 billion in revenues. The paper looks at the casual effects of the revolution, analyses the consequences, and makes projections as to how other retailing sectors, such as financial services, clothing and consumer services are vulnerable to attack from the supermarket operators.