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Crisci, M. (1988a, June 15). Poster research: From cover and frequency to effectiveness. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/poster-research-from-cover-and-frequency-to-effectiveness
van Gestel, Blyth, Bronner, Hartsuiker and Valstar (1988a, June 15). Potential effects of single-source research automation on future brand marketing and advertising research. ANA - ESOMAR. Retrieved June 11, 2024, from
Andersen, L. C. (1988a, June 15). Creativity and accountability in international advertising research. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/creativity-and-accountability-in-international-advertising-research
Cornish and Windle (1988a, June 15). Characteristics of the poster audience in Great Britain. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/characteristics-of-the-poster-audience-in-great-britain
Hofmans, P. (1988a, June 15). The motorway effect. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/the-motorway-effect
van der Poel, H. (1987a, November 25). Evaluating the advertising revenue for a new title . ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/evaluating-the-advertising-revenue-for-a-new-title-
Mulholland, H. (1987a, September 01). Chaste seductresses . ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/chaste-seductresses-
Collett, P. (1987a, September 01). Real-life responses to TV commercials. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/real-life-responses-to-tv-commercials
Lovell, M. R. (1986a, August 01). Advertising research. ANA - ESOMAR. Retrieved June 11, 2024, from
https://ana.esomar.org/documents/advertising-research