Resources Library by ANA

The role of research in evaluating and improving public services

Local government is going through a period of considerable change in a number of European countries, including France and Britain, as the nature of central-local relations changes. While Britain is centralising power and decision-making, France is...

Catalogue: ESOMAR Congress 1992: The Race Against Expectations

Authors: Denise Vaubrun, Brian Gosschalk

Company: Ipsos MRBI

September 1, 1992

Requirements for a future agricultural structure in the German federal state of Brandenburg

According to common understanding of the actual tasks of a Federal government system in West Germany, priority lies no doubtly in the smooth running of administration. If we were to compare the agricultural structure of the German Federal State of...

Catalogue: Seminar 1992: European Agriculture In Transition

Author: Jochen Pfeiffer

June 15, 1992

The influence of green politics on the common agricultural policy

This four-part paper looks at the context within which the Common Agricultural Policy (CAP) of the European Community (EC) is set; the alternative ideas of the Greens and the way in which they seek to influence policy. Introduction looks at the...

Catalogue: Seminar 1992: European Agriculture In Transition

Author: Jean Lambert

June 15, 1992

The relevance of the Canadian and US market experience public policy considerations

There is a direct relationship between the degree to which markets differ and the need for market research. Predicting how the EC member states will differ therefore provides insight into the future of market research. Observing what has happened...

Catalogue: EphMRA/ESOMAR Seminar 1991: 1993 And Beyond

Author: Tom Brogan

June 15, 1991

Privatization in the Netherlands

In The Netherlands too the current privatization wave is reducing government influence and regulations on public organizations. Forcing these organizations to compete in the market necessitates the development of a more externally oriented culture...

Catalogue: ESOMAR Congress 1990: Using Research For Marketing In The 90's

Author: Ed Nijssen

September 1, 1990

The future of the insurance industry in the European internal market

Within the Single European market programme of the Commission the insurance industry, too, is confronted with structural changes within the years to come. As the EEC-Commission intends to open up the market without prior harmonization, every member...

Catalogue: Seminar 1990: Countdown to 1992

Author: Jorg Badenhoop

June 15, 1990

Consequences of the fall of the Purity Law (Reinheitsgebot) for the German beer market

In the following investigation a yet topical subject is taken up, namely the possible consequences for the beer market arising from the verdict of the European Court of Justice to repeal the purity law. The German beer market is a fragmented market...

Catalogue: Seminar 1990: Countdown to 1992

Author: Klaus D. Richard

Company: Nielsen

June 15, 1990

Qualitative research

This paper falls into two parts. First we consider the UK government’s use of qualitative research, looking both at the circumstances in which it is employed and the means by which it is assessed. Our initial and somewhat imprecise hypothesis -...

Catalogue: Seminar 1990: Qualitative Research- How Are We Preparing For The Future?

Authors: Michael Warren, Arnold Cragg

June 15, 1990

The ARF audit of procedures for media audience research studies

This report describes a new framework for ARF audits of media audience research surveys. The goals of the new framework which is called “The ARF Audit of Procedures” are to expedite and standardise the auditing process and reporting and to...

Catalogue: ARF Guidelines Handbook

Author: ARF (Advertising Research Foundation) B.V.

January 1, 1990