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Videos

Brands Connect: Introduction

Brands Connect launched at the Insights Festival 2020 is series of client-side conversations where Begonia Fafian, Western Europe Knowledge & Insights Director at The Coca-Cola Company, interviews her industry friends, giving...

Catalogue: Brands Connect Series
Authors: Begonia Fafian, Joaquim Bretcha
Companies: The Coca-Cola Company , Netquest
September 14, 2020
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Citation

Fafian and Bretcha (2020a, September 14). Brands Connect: Introduction. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/brands-connect-introduction


Videos

Brazil at Home 2020

Join us to explore how the Brazilan market is reacting to the current pandemic while unveiling significant insights from a multi-brands case study conducted by tech-innovator eCGlobal.What learnings can you expect from this session:- Myth vs....

Catalogue: ESOMAR TV: Brazil at Home 2020
Authors: Adriana Rocha, Alain Mizrahi, Alfonso Regalado, Gustavo Majerowicz, Alessandra Frisso, Cintia Corrales, Duilio Novaes
July 2, 2020
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Citation

Rocha et al. (2020a, July 02). Brazil at Home 2020. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/brazil-at-home-2020


Videos

Reaching consumers in the digital moments that matter

This research has been a key contributor to our Global Media Transformation. Helpings us shift from a Mass Reach Big brand story telling approach to adding a complimentary model of reaching consumers with signals in those digital moments that...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Nic Umana
Company: Mars Wrigley
June 18, 2020
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Citation

Umana, N. (2020a, June 18). Reaching consumers in the digital moments that matter. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/reaching-consumers-in-the-digital-moments-that-matter


Videos
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Citation

Picazo Lutton, Wilson and Bowen (2020a, June 18). Change leadership: Q&A session. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/change-leadership-q-a-session


Videos
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Citation

Picazo Lutton, Steinhart and Summers (2020a, June 18). Social change today: Q&A session. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/social-change-today-q-a-session


Videos

How Booking.com is trying to better cater to LGBTQAI+ travelers

The 3 takeaways of the presentation are:- Understand LGBTQ+ travellers: to what extent and in what ways does being LGBTQ+ impact travel behaviour and travel needs? - Gain practical solutions: how can Booking.com (and you) better...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Jennifer Summers
Company: Booking.com
June 18, 2020
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Citation

Summers, J. (2020a, June 18). How Booking.com is trying to better cater to LGBTQAI+ travelers . ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/how-booking-com-is-trying-to-better-cater-to-lgbtqai-travelers-


Videos

Translating insight into action

The 3 takeaways of the presentation:- Learn how to influence short-term and long-term decision-making within the organisation.- Determine how to design insight reports that connect with different audiences.- Uncover the benefits of flexibility within...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Charles Wilson
Company: New Balance
June 18, 2020
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Citation

Wilson, C. (2020a, June 18). Translating insight into action. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/translating-insight-into-action


Videos

Fearless failure

The 3 takeaways of the presentation are:- Hear why insights-driven experimentation is a powerful way to demonstrate the potential business impact of the insights organisation, beyond simply influencing decision making via desktop research, surveys,...

Catalogue: ESOMAR TV: Client Summit 2020 at Home
Author: Michael Bowen
Company: Spotify
June 18, 2020
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Citation

Bowen, M. (2020a, June 18). Fearless failure. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/fearless-failure


Videos
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Citation

Picazo Lutton, McCoy and Umana (2020a, June 18). Forget me not - Traditional & new methods to answer modern questions: Q&A session. ANA - ESOMAR. Retrieved May 20, 2024, from


https://ana.esomar.org/documents/forget-ne-not---traditional-new-methods-to-answer-modern-questions-q-a-session