Abstract:
The 3 takeaways of the presentation are:
- Understand LGBTQ+ travellers: to what extent and in what ways does being LGBTQ+ impact travel behaviour and travel needs?
- Gain practical solutions: how can Booking.com (and you) better support LGBTQ+ travellers at all stages of their customer journey?
- Be an LGBTQ+ ally: what are the considerations for brands when communicating LGBTQ+ allyship externally?
Videos
Social change today: Q&A session
Catalogue: ESOMAR TV: Client Summit 2020 at Home
Authors: Sara Picazo Lutton, Aylon Steinhart, Jennifer Summers
 
June 18, 2020
Videos
Embedding diversity and inclusion throughout Jaguar Land Rover
Catalogue: Client Summit 2019- Autumn Edition
Author: Anne-Sophie Boettcher
Company: Jaguar Land Rover Automotive
October 3, 2019
Research Papers
Across the rainbow
Catalogue: Latin America 2020 - Insights Festival
Authors: David R. Morse, Gerardo Gallart, Susanna Fránek
Companies: New American Dimensions, La Fábrica de BTL, Ethnologix
October 19, 2020
