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Munzinger and Musiol (1988a, June 15). AD*VANTAGE/AC-T. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/ad-vantage-ac-t
Wilsdon, M. (1988a, June 15). What price consultancy?. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/what-price-consultancy-
Kalim and Rutherford (1988a, June 15). Which dog? Which tail?. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/which-dog-which-tail-
Byrne-Quinn and Roe (1988a, June 15). Brand mapping. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/brand-mapping
Bigant, J. (1988a, June 15). Trends in international research. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/trends-in-international-research
Bigham, J. (1988a, June 15). A new approach to international fragrance research. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/a-new-approach-to-international-fragrance-research
Andersen, L. C. (1988a, June 15). Creativity and accountability in international advertising research. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/creativity-and-accountability-in-international-advertising-research
Durand, J. (1987a, June 15). The need for an international television audience measurement. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/the-need-for-an-international-television-audience-measurement
Downham, J. (1986a, August 01). International market research. ANA - ESOMAR. Retrieved May 21, 2024, from
https://ana.esomar.org/documents/international-market-research