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Webinars

Growing together

Join thought leaders in a discussion that touches on human empathy, consumer closeness and brand purpose with the ambition of exploring the drivers of future growth post Covid.

Catalogue: Vision and Values 2021
Authors: Tony Li, Dangjaithawin Anantachai, Nongchanok Stananonth, Rekha Nair
Companies: PMI CO. LTD., INTAGE HOLDINGS Inc.
October 25, 2021
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Citation

Li, Anantachai, Stananonth and Nair (2021a, October 25). Growing together. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/growing-together


Webinars

Connecting the data dots to eliminate your consumer blind spots

How connected data can unlock contextual understanding of your brand?s target audiences.Your audience is leaving vast amounts of data in its wake, but it is often fragmented and inaccessible due to various regulations, trends and challenges in the...

Catalogue: Webinars 2021
Author: Oscar Carlsson
Company: Cint AB
October 12, 2021
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Citation

Carlsson, O. (2021a, October 12). Connecting the data dots to eliminate your consumer blind spots. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/connecting-the-data-dots-to-eliminate-your-consumer-blind-spots


Webinars

Unlocking the Power of Secondary Data

The biggest recent development in the market research/insights profession is the explosion of secondary data resources.Companies today have more data than ever, from traditional syndicated studies to government databases to vast digital data...

Catalogue: Webinars 2021
Authors: Stephen Kraus, Paul Hunter
Company: ESOMAR
September 15, 2021
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Citation

Kraus and Hunter (2021a, September 15). Unlocking the Power of Secondary Data. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/unlocking-the-power-of-secondary-data


Webinars
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Citation

Constantine, A. (2021a, July 28). From Top Down to Bottom up. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/from-top-down-to-bottom-up


Webinars

Strategies to Reveal the ROI Behind Hidden Data

In today?s world of expansive research and data, there is simply too much to learn and too much of a struggle navigating through numerous files, systems, and tools. There?s no efficient way to search and extract all the possible value from what has...

Catalogue: Webinars 2021
Authors: Scott Litman, Kristi Zuhlke
Companies: Lucy, KnowledgeHound
July 9, 2021
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Citation

Litman and Zuhlke (2021a, July 09). Strategies to Reveal the ROI Behind Hidden Data. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/strategies-to-reveal-the-roi-behind-hidden-data

Emotion AI

An average customer is exposed to more than 4000 ads a day and has 12 choices for the same product. Moreover, 95% of their purchase decisions is made by the subconscious mind. So, the modern-day customer is not only distracted and overwhelmed with...

Catalogue: Webinars 2021
Author:
Company: Entropik Tech
July 7, 2021
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Citation

(2021a, July 07). Emotion AI. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/emotion-ai


Webinars

Increase insights ROI with knowledge management

Imagine buying a $20,000 car and then forgetting where you parked it. The car was supposed to take you places, but instead it's sitting somewhere gathering dust, losing value with each passing second. Well, that same thing happens with insights every...

Catalogue: Webinars 2021
Authors: Thor Olof Philogène, Tania Poelmann
Company: Stravito
June 30, 2021
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Citation

Olof Philogène and Poelmann (2021a, June 30). Increase insights ROI with knowledge management. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/increase-insights-roi-with-knowledge-management


Webinars

Best of ESOMAR Italy: Understanding consumers in the current technoculture

BEST OF ESOMAR ITALY 2021Understanding consumers in current technoculturewith the support of the Department of Economics and Management SciencesUniversità Cattolica del Sacro Cuoreand ASSIRM (Italian Association of Market Research...

Catalogue: Webinars 2021
Authors: Kristin Luck, Giulia Fabrizi, Alberto Stracuzzi, Piergiorgio Rossi, Mario Dughi, Leanne Tomasevic, Grant Feller, David Evans, Robert V. Kozinets, Rossella Gambetti, Silvia Biraghi, Angela Beccanulli, Fabio Delton, Maria Ryzhikova, Elisa Ventrici, Stefania Boleso
May 21, 2021
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Citation

Luck et al. (2021a, May 21). Best of ESOMAR Italy: Understanding consumers in the current technoculture. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/best-of-esomar-italy-understanding-consumers-in-the-current-technoculture


Webinars

The key trends changing the face of market research in 2021

Join Qualtrics as we dive into insights from our first annual study into market research trends around the world.Learn how the industry reframed priorities in the aftermath of COVID-19, and how organisations are adapting their market research...

Catalogue: Webinars 2021
Authors: Sonny Sethi, Peter Hammer, Mark Czeisler, Eleanor O'Dwyer-Duggan
Company: Qualtrics XM Institute
May 6, 2021
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Citation

Sethi, Hammer, Czeisler and O'Dwyer-Duggan (2021a, May 06). The key trends changing the face of market research in 2021. ANA - ESOMAR. Retrieved August 25, 2026, from


https://ana.esomar.org/documents/the-key-trends-changing-the-face-of-market-research-in-2021