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Research papers

The growth of the chemical industry's markets in Europe (French)

The aim of this report is to describe the main factors which will determine the growth of the plastics industry in Europe during the next few years. For this purpose, and using examples taken from the fertiliser, synthetic rubber, plastics and...

Catalogue: ESOMAR/WAPOR Congress 1967
Author: Pierre Aviron
August 1, 1967
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Citation

Aviron, P. (1967a, August 01). The growth of the chemical industry's markets in Europe (French). ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-growth-of-the-chemical-industry-s-markets-in-europe-french-


Research papers

The growth of the chemical industry's markets in Europe

The aim of this report is to describe the main factors which will determine the growth of the plastics industry in Europe during the next few years. For this purpose, and using examples taken from the fertiliser, synthetic rubber, plastics and...

Catalogue: ESOMAR/WAPOR Congress 1967
Author: Pierre Aviron
August 1, 1967
×

Citation

Aviron, P. (1967a, August 01). The growth of the chemical industry's markets in Europe. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-growth-of-the-chemical-industry-s-markets-in-europe


Research papers

A market segmentation on holidays abroad

During the past two decades an every year increasing part of the Dutch population went abroad on holiday. To indicate how this overall growth of the market for holidays abroad has developed, we show some figures from representative NIPO sample...

Catalogue: Seminar 1967: Travel and Tourism
Authors: Ger C. Schild, Jacques Antoine
Company: NIPO
June 15, 1967
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Citation

Schild and Antoine (1967a, June 15). A market segmentation on holidays abroad. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/a-market-segmentation-on-holidays-abroad


Research papers

Wanted!

Here you see that in about 20 years from now, Africa's and Latin America's population will grow by about 70%, Asia by somewhat over 40%, North America by a good 30% and Europe by less than 20%. What do these growth rates mean for the airline...

Catalogue: Seminar 1967: Travel and Tourism
Author: J. F. A. de Soet
Company: Air France-KLM Group
June 15, 1967
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Citation

de Soet, J. F. (1967a, June 15). Wanted!. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/wanted-


Research papers

The tour operator's point of view

The past decade has seen an enormous growth in the number of persons from the United Kingdom taking an annual holiday outside the country. Within an overall growth of the market, the most prominent feature has been the increase in the number of...

Catalogue: Seminar 1967: Travel and Tourism
Author: Peter B. Mooney
June 15, 1967
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Citation

Mooney, P. B. (1967a, June 15). The tour operator's point of view . ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-tour-operator-s-point-of-view-


Research papers

Market research in Switzerland

There is no exact information available on market research. Compared with scientific research in the various fields and extensive marketing activities at home and abroad, market research is still very modestly used. Indications however are that the...

Catalogue: ESOMAR Yearbook 1964-1965
Author: G. J. Krampf
June 15, 1965
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Citation

Krampf, G. J. (1965a, June 15). Market research in Switzerland. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/market-research-in-switzerland


Research papers

Recent developments of market research in Italy

A new phase in Market Research ? Perhaps it can hardly be considered, hut there has certainly been during these last few years an evolution towards greater specialisation. Many companies have been setting up their own Research Departments either on a...

Catalogue: ESOMAR Yearbook 1964-1965
Author: Edoarda Sanna
June 15, 1965
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Citation

Sanna, E. (1965a, June 15). Recent developments of market research in Italy. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/recent-developments-of-market-research-in-italy


Research papers

Marketing and market research in Norway 1963

1963 has been a year of further economic growth in Norway. Gross national product increased by about 5%, production in industry by about 6% and in exports there was an increase of about 8%. Prices have been rather stable. Retail sales increase by...

Catalogue: ESOMAR Yearbook 1964-1965
Author: Svein Fosse
June 15, 1965
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Citation

Fosse, S. (1965a, June 15). Marketing and market research in Norway 1963. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/marketing-and-market-research-in-norway-1963


Research papers

Market research in Germany

The position of market research in Germany has been strengthened in the last year and no doubt its efficiency has increased. More and more companies are undertaking long-term systematic research and to an increasing degree market research...

Catalogue: ESOMAR Yearbook 1964-1965
Author: Hans Sittenfeld
June 15, 1965
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Citation

Sittenfeld, H. (1965a, June 15). Market research in Germany. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/market-research-in-germany