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Marketing and market research in Norway 1963

Date of publication: June 15, 1965

Catalogue: ESOMAR Yearbook 1964-1965

Author: Svein Fosse

Abstract:

1963 has been a year of further economic growth in Norway. Gross national product increased by about 5%, production in industry by about 6% and in exports there was an increase of about 8%. Prices have been rather stable. Retail sales increase by about 5%. Apart from the above mentioned changes, there is a developing trend with regard to more media and advertising research.

Svein Fosse

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Fosse, S. (1965a, June 15). Marketing and market research in Norway 1963. ANA - ESOMAR. Retrieved June 23, 2025, from


https://ana.esomar.org/documents/research-on-values-and-consumer-trends-in-norway