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Research papers

The brick-and-mortar shopping experience

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; min-height: 14.0px}It's all about digitizing the physical store and the impact of fusing technology with...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Wim Hamaekers, Caroline Verkest, Hannelore Goddyn, Alexander Mazurek
Company:
September 8, 2019
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Citation

Hamaekers, Verkest, Goddyn and Mazurek (2019a, September 08). The brick-and-mortar shopping experience. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/the-brick-and-mortar-shopping-experience


Research papers

Conversational research

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; min-height: 14.0px}We need to give a face to research, make it more human... Enter conversational research....

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Annelies Verhaeghe, Alina Stanci, Patricia Van der Hart, Carine Guillou, Nick Pearson
Company: InSites Consulting
September 8, 2019
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Citation

Verhaeghe, Stanci, Van der Hart, Guillou and Pearson (2019a, September 08). Conversational research. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/conversational-research


Research papers

Dear {Diary_Name}:

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'; min-height: 14.0px}A.I. won't replace workers who do intellectual activities. Is this still true? Check this...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: André Torales, Felipe Ferraz, Nick Nomm
Companies: INSITUM, Facebook
September 8, 2019
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Citation

Torales, Ferraz and Nomm (2019a, September 08). Dear {Diary_Name}:. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/dear-diary-name-


Research papers

Hello, I'm Alexa. I'm conducting a survey

Not wanting to accept that the evolution of the market is strongly oriented to the Personal Assistants means you're missing a great opportunity. We will chat with a PA to talk about the future of market research.

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: Ennio Armato
Company: FFIND DE
September 8, 2019
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Citation

Armato, E. (2019a, September 08). Hello, I'm Alexa. I'm conducting a survey. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/hello-i-m-alexa-i-m-conducting-a-survey


Research papers

The world after CAWI. Are we at the threshold of a new era of research?

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}This experiment was inspired by the awareness that technological advancement, especially the works on the development of artificial intelligence, will irreversibly change the manner...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Anna Martenka, Salomea Swierkowska, Tomasz Dulinicz
September 8, 2019
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Citation

Martenka, Swierkowska and Dulinicz (2019a, September 08). The world after CAWI. Are we at the threshold of a new era of research?. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/the-world-after-cawi-are-we-at-the-threshold-of-a-new-era-of-research-


Research papers

Navigating the digital transformation journey

p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px 'Helvetica Neue'}Digital transformation journeys are misleading. Simple digital customer connections are easy... think chatbots! However, enabling mass personalization requires humans and machines...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Patricio Pagani, Vanina Martinez
September 8, 2019
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Citation

Pagani and Martinez (2019a, September 08). Navigating the digital transformation journey. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/navigating-the-digital-transformation-journey


Videos

Let's discuss data science

Share your views on how you believe the Market Research community can strengthen the connection with Data Scientists.

Catalogue: Congress 2019: The Global Data & Insights Summit
Author: Kristin Luck
September 8, 2019
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Citation

Luck, K. (2019a, September 08). Let's discuss data science. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/let-s-discuss-data-science


Videos

Ceremony: Best Representative Awards 2019

Best Representative Awards 2019 in the Emerging Markets and Developed Markets.

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Finn Raben, Joaquim Bretcha
September 8, 2019
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Citation

Raben and Bretcha (2019a, September 08). Ceremony: Best Representative Awards 2019. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/best-representative-awards-2019


Videos

The world after CAWI. Are we at the threshold of a new era of research?

This experiment was inspired by the awareness that technological advancement, especially the works on the development of artificial intelligence, will irreversibly change the manner of communication between consumers and brands. The change in...

Catalogue: Congress 2019: The Global Data & Insights Summit
Authors: Anna Martenka, Salomea Swierkowska, Tomasz Dulinicz
September 8, 2019
×

Citation

Martenka, Swierkowska and Dulinicz (2019a, September 08). The world after CAWI. Are we at the threshold of a new era of research?. ANA - ESOMAR. Retrieved May 17, 2024, from


https://ana.esomar.org/documents/the-world-after-cawi-are-we-at-the-threshold-of-a-new-era-of-research--10699