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Let's discuss data science

Date of publication: September 8, 2019

Catalogue: Congress 2019: The Global Data & Insights Summit

Author: Kristin Luck

Abstract:

Share your views on how you believe the Market Research community can strengthen the connection with Data Scientists.

Kristin Luck

Author

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Videos

Fusion of marketing research and data science

Catalogue: Congress 2016: #WOW

Author: John V. Colias

 

June 15, 2016

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Citation

Colias, J. V. (2016a, June 15). Fusion of marketing research and data science. ANA - ESOMAR. Retrieved April 27, 2025, from


https://ana.esomar.org/documents/fusion-of-marketing-research-and-data-science


Case Studies

Fusion of marketing research and data science

Catalogue: Congress 2016: #WOW

Author: John V. Colias

 

September 22, 2016

×

Citation

Colias, J. V. (2016a, September 22). Fusion of marketing research and data science. ANA - ESOMAR. Retrieved April 27, 2025, from


https://ana.esomar.org/documents/fusion-of-marketing-research-and-data-science-8870


Videos

Data science mirrors psychology in surprising ways

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Author: Jonathan Mall

 

November 11, 2018

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Citation

Mall, J. (2018a, November 11). Data science mirrors psychology in surprising ways. ANA - ESOMAR. Retrieved April 27, 2025, from


https://ana.esomar.org/documents/data-science-mirrors-psychology-in-surprising-ways


  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
×

Citation

Luck, K. (2019a, September 08). Let's discuss data science. ANA - ESOMAR. Retrieved April 27, 2025, from


https://ana.esomar.org/documents/data-science-mirrors-psychology-in-surprising-ways