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Webinars

Tech-celebrating Insights

What's it about?Traditional approaches to research can encounter challenges: too slow, hard to integrate, not actionable enough, low data quality, lack of engagement from research participants, etc. But new advancements in ?restech? (research...

Catalogue: Webinars 2022
Authors: Stephen Kraus, Ray Poynter, Dan Fleetwood
Companies: MRII, QuestionPro
April 14, 2022
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Citation

Kraus, Poynter and Fleetwood (2022a, April 14). Tech-celebrating Insights. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/tech-celebrating-insights


Webinars

Marketing post avocado toast

What's it about?Gen Next is a bit of Gen Z and a bit of Gen Y - bound together by authenticity and attitude. 21 to 32 years old - they behave as a unit and are less likely to fall into their generation labels.What's in it for me?Come spend some...

Catalogue: Webinars 2021
Authors: Anurag Banerjee, Rishad Tobaccowala
Company: Quilt.AI
December 1, 2021
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Citation

Banerjee and Tobaccowala (2021a, December 01). Marketing post avocado toast. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/marketing-post-avocado-toast


Webinars

The digital engagement: changing channel mix or return to pre-pandemic normal?

Nearly two years since the outbreak started, the global market continues to witness dramatic shifts across industries from technology, entertainment, travel, to healthcare.During the pandemic, consumer made choices which saw online channels, click to...

Catalogue: Webinars 2021
Authors: Arleen Macaraeg-Denque, David Kerr
Company: Strategy Analytics
November 19, 2021
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Citation

Macaraeg-Denque and Kerr (2021a, November 19). The digital engagement: changing channel mix or return to pre-pandemic normal?. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-digital-engagement-changing-channel-mix-or-return-to-pre-pandemic-normal-


Webinars

Using internet insights to tell richer, more emotive stories

 A case study in understanding Moments of Meaning for New Mothers in FMCG   What's it about? Internet insight provides a breadth of scale in data sourcing and selection, though how do we ensure we retain a human edge in story...

Catalogue: Webinars 2021
Authors: Angad test Chowdhry, Sumati Nagrath
Companies: Quilt.AI, Reckitt Benckiser
November 18, 2021
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Citation

Chowdhry and Nagrath (2021a, November 18). Using internet insights to tell richer, more emotive stories. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/using-internet-insights-to-tell-richer-more-emotive-stories


Webinars

New Normal, New Beauty

In this presentation you will learn how to use AI to understand tangible, seismic shifts in the cosmetics industry as consumers have gradually reduced face-to-face office interactions in favour of more Zoom-based discussion. Delegates will also learn...

Catalogue: Webinars 2021
Author: Anurag Banerjee
Company: Quilt.AI
November 8, 2021
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Citation

Banerjee, A. (2021a, November 08). New Normal, New Beauty. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/new-normal-new-beauty


Webinars

Addressing Employee Health & Wellness in a Post-Pandemic Workplace

In this presentation you will learn how to use internet data and machine learning to derive actionable insight into employee health and wellness, with tangible outcomes and best in class practice when it comes to the ?new normal? of working...

Catalogue: Webinars 2021
Authors: Anurag Banerjee, Steve Stine
Companies: Quilt.AI, Korn Ferry
October 22, 2021
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Citation

Banerjee and Stine (2021a, October 22). Addressing Employee Health & Wellness in a Post-Pandemic Workplace. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/addressing-employee-health-wellness-in-a-post-pandemic-workplace


Webinars

Transforming Trend Reporting and Foresight into Science

Nextatlas and Mondelez transformed foresight from best guess and periodic reports to real science accessible in real-time using Artificial Intelligence, Big Data from multiple social media sources, and precise algorithms.This helped Mondelez to make...

Catalogue: Webinars 2021
Authors: Mario Coletti, Serhiy Kalinovsky
Companies: iCoolhunt ? Nextatlas, Mondelez International
October 13, 2021
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Citation

Coletti and Kalinovsky (2021a, October 13). Transforming Trend Reporting and Foresight into Science. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/transforming-trend-reporting-and-foresight-into-science


Webinars

Electric Vehicles; what do consumers really think? An in depth look at the changing vehicle narrative

Quilt.AI presents a new view on the electric vehicle movement based on internet grounded data and consumer insight. Beyond electric vehicles, attendees will learn how to use the internet to derive consumer insight, and get to the bottom of what is on...

Catalogue: Webinars 2021
Author: Anurag Banerjee
Company: Quilt.AI
October 1, 2021
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Citation

Banerjee, A. (2021a, October 01). Electric Vehicles; what do consumers really think? An in depth look at the changing vehicle narrative. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/electric-vehicles-what-do-consumers-really-think-an-in-depth-look-at-the-changing-vehicle-narrative


Webinars

Future Fit Brand Health Measurement

As consumer needs and behaviours evolve quickly, is your brand creating a sense of future relevance and vitality? In this session we'll share our unique approach to brand health measurement which goes beyond traditional brand equity.Join this webinar...

Catalogue: Webinars 2021
Authors: Lee Langford, Ruari Grigg
Company: Toluna
August 20, 2021
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Citation

Langford and Grigg (2021a, August 20). Future Fit Brand Health Measurement. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/future-fit-brand-health-measurement