Abstract:
- What's it about?
Internet insight provides a breadth of scale in data sourcing and selection, though how do we ensure we retain a human edge in story telling and insight generation? This webinar uses a live case study, supported by Sumati Nagrath (Reckitt Benckiser), to guide attendees on how to leverage internet data, and artificial intelligence, to uncover deeper, richer storytelling.
- What's in it for me?
This webinar uses a live case study, supported by Sumati Nagrath (Reckitt Benckiser), to guide attendees on how to leverage internet data, and artificial intelligence, to uncover deeper, richer storytelling.
- Who is this for?
Insights, Marketing, NPD, FMCG and Strategy Professionals