Nearly two years since the outbreak started, the global market continues to witness dramatic shifts across industries from technology, entertainment, travel, to healthcare.
During the pandemic, consumer made choices which saw online channels, click to collect and same day delivery and set-up, replace or supplement traditional offline / physical channel buying. Will these be permanent or transitory just like the reported status of inflation: Smartphone case study
How do consumers evaluate different industries and brands in terms of how they responded to COVID-19? Does sustainability, being environmentally friendly matter?
Supply chain management issues and shortages may be the new conundrum. How are industries communicating with customers?
How are Communication Service Providers, Consumer Electronic brands, Automotive companies reacting and innovating?
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