Resources Library by ANA

A series of success? Modelling and predicting the success of a TV programme series

Catalogue: ESORMAR/ARF Worldwide Electronic And Broadcast Audience Research 1994

Date: May 1, 1994

Authors: David Brennan, Jeremy Wyndham

Which children for television

Catalogue: Seminar 1992: Children And Young People- Are They The New Consumers?

Date: June 15, 1992

Author: Gianni Pilo

What viewing are we measuring?

Catalogue: ESOMAR/ARF Worldwide Broadcast Audience Research Symposium 1992

Date: June 15, 1992

Author: John Kaye

Tv audience segments based on viewing behaviour

Catalogue: ESOMAR/ARF Worldwide Broadcast Audience Research Symposium 1992

Date: June 15, 1992

Authors: Heikki J. Kasari, Seija Nurmi

How people use television

Catalogue: ESOMAR/ARF Worldwide Broadcast Audience Research Symposium 1992

Date: June 15, 1992

Author: Maura Clancey

Don't count out the paper diary yet!

Catalogue: ESOMAR/ARF Worldwide Broadcast Audience Research Symposium 1992

Date: June 15, 1992

Authors: Ken Purdye, Gérard Malo

Diaries VS people meters

Catalogue: ESOMAR/ARF Worldwide Broadcast Audience Research Symposium 1992

Date: June 15, 1992

Authors: Stan Staple, Chantal Mayrand

TV viewing in a multichannel environment

Catalogue: Seminar 1991: The Expansion of Broadcast Media

Date: June 15, 1991

Author: Tom Harper

Patterns of TV watchers (French)

Catalogue: ESOMAR Congress 1991: Marketing In A New Europe

Company: Mediametrie

Date: June 15, 1991

Author: Laure Schapira

Patterns of TV watchers

Catalogue: ESOMAR Congress 1991: Marketing In A New Europe

Company: Mediametrie

Date: June 15, 1991

Author: Laure Schapira

Concentration analysis

Catalogue: Seminar 1991: The Expansion of Broadcast Media

Date: June 15, 1991

Author: Carlos Lamas

Dataibope

Catalogue: Latin America 1991: Exchanging Experiences

Company: IBOPE Inteligencia

Date: May 5, 1991

Author: Ana Lucia D' Imperio Lima