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Fountain, Parker and Samuels (1985a, June 15). The contribution of research to General Motors' corporate communications strategy in the U.K.. ANA - ESOMAR. Retrieved September 25, 2024, from
Baker, M. W. (1985a, June 15). Using research to measure the quality of corporate banking services . ANA - ESOMAR. Retrieved September 25, 2024, from
Koning and van den Berg (1985a, June 15). From 70,000 to 177,000 subscribers. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/from-70-000-to-177-000-subscribers
Morello, G. (1985a, June 15). Quality, financial services and research. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/quality-financial-services-and-research
Tuvee, L. (1985a, June 15). A new challenge: Strategic research. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/a-new-challenge-strategic-research
Parent, M. (1985a, June 15). Implications of a strategic/competitor focus on the application and process of marketing research. ANA - ESOMAR. Retrieved September 25, 2024, from
Western, R. (1985a, February 27). Competitor analysis in defence of a brand leader. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/competitor-analysis-in-defence-of-a-brand-leader
Flack, M. (1985a, February 01). Service quality in corporate markets. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/service-quality-in-corporate-markets
Striekwold , Feringa and van den Heuvel (1984a, June 15). Research for more effective product assortment decisions. ANA - ESOMAR. Retrieved September 25, 2024, from
https://ana.esomar.org/documents/research-for-more-effective-product-assortment-decisions