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Stapel, J. (1971a, June 15). Realities in research and advertising. ANA - ESOMAR. Retrieved August 02, 2024, from
https://ana.esomar.org/documents/realities-in-research-and-advertising
Heald, G. (1970a, September 01). The use of attitude data in the short-term forecasting of durable expenditure. ANA - ESOMAR. Retrieved August 02, 2024, from
Quatresooz, J. (1968a, November 01). Comment on dr. H Steiner's paper. ANA - ESOMAR. Retrieved August 02, 2024, from
https://ana.esomar.org/documents/comment-on-dr-h-steiner-s-paper
Steiner, H. (1968a, November 01). Multi-dimensional analysis of propensity to purchase. ANA - ESOMAR. Retrieved August 02, 2024, from
https://ana.esomar.org/documents/multi-dimensional-analysis-of-propensity-to-purchase
Ehrenberg and Bird (1965a, June 15). Intentions-to-buy and claimed brand-usage. ANA - ESOMAR. Retrieved August 02, 2024, from
https://ana.esomar.org/documents/intentions-to-buy-and-claimed-brand-usage
Jetter, U. (1965a, June 15). The Delta Copy Test I. ANA - ESOMAR. Retrieved August 02, 2024, from
https://ana.esomar.org/documents/the-delta-copy-test-i
Rothman, J. (1963a, June 15). Formulation of an index of propensity to buy. ANA - ESOMAR. Retrieved August 02, 2024, from
https://ana.esomar.org/documents/formulation-of-an-index-of-propensity-to-buy
van Rees, J. (1956a, June 15). Economic forecasts with special reference to field studies. ANA - ESOMAR. Retrieved August 02, 2024, from
https://ana.esomar.org/documents/economic-forecasts-with-special-reference-to-field-studies