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Lok, J. N. (1971a, June 15). Report-back from working group II. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/report-back-from-working-group-ii
Tuck, R. T. (1971a, June 15). Report-back from working group IV. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/report-back-from-working-group-iv
Mooney, P. B. (1971a, June 15). Foreword. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/foreword-822
de Groot and Orwell (1971a, June 15). A study of the decision processes in the selection of an advertising agency. ANA - ESOMAR. Retrieved September 23, 2024, from
Bonnafont, J. (1971a, June 15). Test and physical simulation of schemes directed to the consumers . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/test-and-physical-simulation-of-schemes-directed-to-the-consumers-
Chib, R. (1971a, June 15). A recent in-store experiment for pre-testing promotions . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/a-recent-in-store-experiment-for-pre-testing-promotions-
Christopher, M. (1971a, June 15). Below-the-line promotion. ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/below-the-line-promotion
Kershaw, J. A. (1971a, June 15). A view from the floor . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/a-view-from-the-floor-
Jephson, F. R. (1971a, June 15). Report-back from working group I . ANA - ESOMAR. Retrieved September 23, 2024, from
https://ana.esomar.org/documents/report-back-from-working-group-i-