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Skues and Brandon (1987a, June 15). The contribution of market research to the programme planning of an independent local radio station. ANA - ESOMAR. Retrieved June 10, 2024, from
van Lil and van Meerem (1987a, June 15). The validity of radio measurement. ANA - ESOMAR. Retrieved June 10, 2024, from
https://ana.esomar.org/documents/the-validity-of-radio-measurement
Parturier and Laborie (1987a, June 15). Europe 1. ANA - ESOMAR. Retrieved June 10, 2024, from
https://ana.esomar.org/documents/europe-1
Teer, F. (1986a, August 01). Radio, outdoor and cinema research. ANA - ESOMAR. Retrieved June 10, 2024, from
https://ana.esomar.org/documents/radio-outdoor-and-cinema-research
Bloom, D. (1984a, June 15). Radio. ANA - ESOMAR. Retrieved June 10, 2024, from
https://ana.esomar.org/documents/radio
Day, Wilkins, Twyman and Woodham (1983a, June 15). The psychology of radio listening. ANA - ESOMAR. Retrieved June 10, 2024, from
https://ana.esomar.org/documents/the-psychology-of-radio-listening
Sarel and Sewall (1983a, June 15). Using cumulative pretest experiences to improve the effectiveness of radio commercials. ANA - ESOMAR. Retrieved June 10, 2024, from
Mather , M. R. (1982a, June 15). The classification of radio audiences in terms of needs, psychographics and interests. ANA - ESOMAR. Retrieved June 10, 2024, from
Roberts and Mather (1981a, June 15). Development of the product and corporate image of a radio station. ANA - ESOMAR. Retrieved June 10, 2024, from
https://ana.esomar.org/documents/development-of-the-product-and-corporate-image-of-a-radio-station