You searched for: "*"

The results has been filter on Tags containing Consumer Insights.
ANA has found 146 results for you, in 168 ms.
Didn’t find what you were looking for? Try the Advanced Search!

Videos

Social Video Listening - The Next Gen of Social Listening

Consumer and market insight professionals are often recognised by organisations as strategic thinkers,representing consumer voice.Yet, in the current ever-evolving world, where big and small business decisions need to be taken at speed,there is an...

Catalogue: Congress 2022: 75th Anniversary
Authors: Anne Calot, Laurence Lienhard Grandguillaume
September 26, 2022

Research papers

Social Video Listening - The Next Gen of Social Listening

Consumer and market insight professionals are often recognised by organisations as strategic thinkers,representing consumer voice.Yet, in the current ever-evolving world, where big and small business decisions need to be taken at speed,there is an...

Catalogue: Congress 2022: 75th Anniversary
Authors: Anne Calot, Laurence Lienhard Grandguillaume
Companies: COTY, The Social Wire
September 26, 2022

Research papers

Start With the End in Mind

What if there was a way to bring a laser focus to your research projects that allows you to get more actionableinsights for less budget? A simple switch to thinking about the exact behaviour you want consumers to changecan give you that, and more.

Catalogue: Creativity. Connections. Community.
Author: Elina Halonen
Company: Square Peg Insight
July 15, 2022

Research papers

Algorithms of Scent and Experience

We explore the role of machine learning, multi-source models and big data in market research and consumerunderstanding. We applied machine learning algorithms to two billion data points, and explored the relationshipsbetween aromas, motivations and...

Catalogue: Creativity. Connections. Community.
Authors: Alejandro Salgado-Montejo, Rodrigo Salgado, Carlos Payares, Jaime Gomez, Maria Jose Aza
July 15, 2022

Webinars

Electric Vehicles; what do consumers really think? An in depth look at the changing vehicle narrative

Quilt.AI presents a new view on the electric vehicle movement based on internet grounded data and consumer insight. Beyond electric vehicles, attendees will learn how to use the internet to derive consumer insight, and get to the bottom of what is on...

Catalogue: Webinars 2021
Author: Anurag Banerjee
Company: Quilt.AI
October 1, 2021

Webinars

Remote collaboration: Boosting insights sharing with AI

If there?s anything the last year has taught us, it?s to expect the unexpected. From dramatic changes in consumer behavior to rapid shifts in the way we work, we?ve seen that the technology we use needs to be adaptable across a variety of...

Catalogue: Webinars 2021
Author: Thor Olof Philogène
Company: Stravito
February 4, 2021

Research papers

Are you ready to meet EVE?

Surveys are yesterday's insights technology. The future is about artificial intelligence and conversations with benefits for researchers, research buyers, consumers.  In this presentation, we look at the technology, its application and the...

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Garreth Chandler, Tom Caley
Company: Evolve Research
November 2, 2020

Research papers

Marketing beyond instincts

In this paper, we will seek to outline:- The specific problem facing us in Japan;- Why it was important to adopt a new method to derive answers;- The results of our research and what new insights we garnered;- How we went about maximizing the impact...

Catalogue: Asia Pacific 2020 - Insights Festival
Authors: Gigi Leung, Vanessa Oshima, Daphne Mavroudi-Chocholi
Companies: Johnson & Johnson, machineVantage
November 2, 2020

Webinars

Transforming insights-driven planning at Coca-Cola

Making sure insights are systematically used by your stakeholders in annual business plans is mission critical, but what to do when a pandemic disrupts your ways of working?  When Coca-Cola McDonald's was forced to cancel their annual...

Catalogue: Webinars 2020
Authors: Stephanie Eaddy, Elizabeth P. Morgan
Company: Market Logic Software
August 26, 2020