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Research reports

Qualitative research into relaxation cassette

Encyclopaedia Britannica International Ltd., hasrecorded a new tape as a possible addition to itsrange of audio cassette courses. It provides purchasers with a program to help them relax andunwind, to overcome the stresses of a busy life.It currently...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
August 1, 1979
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Citation

, C. (1979a, August 01). Qualitative research into relaxation cassette . ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-relaxation-cassette-


Research reports

Motivational research on London Transport faresavers

LTE at present offer a range of cheap tickets underthe general heading 'Faresavers'. The research was therefore required in order to examineperceptions, attitudes, motivations, and inhibitionsconcerning cheap tickets, and specific responses tothe...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
May 1, 1979
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Citation

, C. (1979a, May 01). Motivational research on London Transport faresavers. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/motivational-research-on-london-transport-faresavers


Research reports

Easy tear dressing strip

Tear-Strip is a new product development inDressing Strips. It is in strip form and canbe torn by hand as required, instead of usingscissors, as with current plastic or fabricdressing strips.At this stage, a prototype product has beendeveloped...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 1, 1977
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Citation

, C. (1977a, October 01). Easy tear dressing strip . ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/easy-tear-dressing-strip-


Research reports

Creative qualitative research into female depilation and electric razors

The present research was designed to assist in understandingof these features of the UK market and, against thisbackground, to evaluate new electric razor designs and putforward suggestions for the optimum razor and case. Comparable qualitative...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
October 1, 1977
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Citation

, C. (1977a, October 01). Creative qualitative research into female depilation and electric razors. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/creative-qualitative-research-into-female-depilation-and-electric-razors


Research reports

Dry mix dessert development

As part of the company's effort to maintaindominance in the Instant Desserts market, aprogram of New Product Development has beeninitiated to identify and progress new productopportunities for the status of market entry. Consumer qualitative research...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
July 1, 1977
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Citation

, C. (1977a, July 01). Dry mix dessert development . ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/dry-mix-dessert-development-


Research reports

New product development into eye treatment products

This document sets out the overall Report of theresults of recent consumer research into eyetreatment products, designed to identify newproduct development opportunities. Separatereports and data are available containing detailedfindings from group...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
June 1, 1977
×

Citation

, C. (1977a, June 01). New product development into eye treatment products. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/new-product-development-into-eye-treatment-products


Research reports

Qualitative research on Snowflake project

Beecham propose to introduce a new anti-dandruffshampoo containing Zinc Omadine.The present research was conducted in order toprovide background information on consumer attitudesto medicated shampoos, which would act as a guide indeveloping a...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
August 1, 1976
×

Citation

, C. (1976a, August 01). Qualitative research on Snowflake project. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-snowflake-project


Research reports

Qualitative research into a new partwork

Marshall Cavendish Ltd. is in the process of developinga new partwork. The work is intended to be a household management publication.The company has designed the work to appeal primarily towomen who run a home. In view of the heavy editorial...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
August 1, 1976
×

Citation

, C. (1976a, August 01). Qualitative research into a new partwork. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/qualitative-research-into-a-new-partwork


Research reports

Qualitative research on Project Jupiter

Project 'Jupiter' is a pseudo-alcoholic (2% level) softdrink for the 12-15 year-old market. These concepts were available as pulse slides, packs, andproduct descriptions. The general purpose of this research was to test theseconcepts prior to the...

Catalogue: CRAM/Peter Cooper Archive Collection
Author: CRAM/Peter Cooper Archive
June 1, 1976
×

Citation

, C. (1976a, June 01). Qualitative research on Project Jupiter. ANA - ESOMAR. Retrieved May 15, 2024, from


https://ana.esomar.org/documents/qualitative-research-on-project-jupiter