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2027, make your dream come true

Date of publication: November 27, 2017

Catalogue: Congress 2017: Visionary

Company: SKIM

Authors: Dirk Huisman, Joris Huisman

Abstract:

90% of the core activities of market research will be automated. Design, Interpretation, Guidance and Trust will typify the Market Research Profession. This provocative session is highly relevant for researchers hoping to be successful in 2027.

Dirk Huisman

Author

This is a long description of some author details.

Joris Huisman

Author

This is a long description of some author details.

  • Video
Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Huisman and Huisman (2017a, November 27). 2027, make your dream come true. ANA - ESOMAR. Retrieved April 18, 2025, from


https://ana.esomar.org/documents/2027-make-your-dream-come-true-9172