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Demonstrating the advantage of artificial intelligence in market research

Date of publication: November 11, 2018

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Author: Gary Ellis

Abstract:

Gary Ellis, COO and co-Founder of Remesh, will delve into the importance of AI in market research, and how it is a valuable tool for drawing qualitative insights on a massive scale to better understand the masses and bring market research into the 21st century.

Gary Ellis

Author

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Research Papers

Demonstrating the advantage of artificial intelligence in market research

Catalogue: Fusion 2018 (Big Data World + Global Qualitative)

Author: Gary Ellis

 

November 11, 2018

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Citation

Ellis, G. (2018a, November 11). Demonstrating the advantage of artificial intelligence in market research . ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/demonstrating-the-advantage-of-artificial-intelligence-in-market-research--9453


Videos

Artificial Intelligence in Telecom

Catalogue: Latin America 2020 - Insights Festival

Authors: Andrea Maldonado, Catalina Bonnet

Companies: Entel, Kantar

October 19, 2020

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Citation

Maldonado and Bonnet (2020a, October 19). Artificial Intelligence in Telecom. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/artificial-intelligence-in-telecom-11629


Research Papers

Social media meets Artificial Intelligence

Catalogue: Latin America 2017: #IN

Authors: Horacio Gonzalez, Moisés Arizpe, Jorge Alagon, Horacio González Duhart

Company: KANTAR TNS Malaysia

June 15, 2017

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Citation

Gonzalez, Arizpe, Alagon and Duhart (2017a, June 15). Social media meets Artificial Intelligence. ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/social-media-meets-artificial-intelligence


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Fad and progress in motivation research Authors: Herta Herzog
Methodological considerations regarding marketing research for consumer durable goods Authors: Leif Holbaek-Hanssen
Service after sale and studies of market for business Authors: Archibald Maddock Crossley
Some comments on the use of 3D and strip film Authors: Henry Charles Briant
The "steps-and-parts" model for polling Authors: Stuart Carter Dodd, Chahin Turabian
What are durable and capital goods? Authors: N. H. Pearson
Advertising and marketing research (French) Authors: Philippe De Vendeuvre
Consumers economic expectations and intentions as revealed by sample surveys Authors: Henry Durant
Economic forecasts with special reference to field studies Authors: Jan van Rees
Market research for petroleum products in the automotive field Authors: D. Leerentveld
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Citation

Ellis, G. (2018a, November 11). Demonstrating the advantage of artificial intelligence in market research . ANA - ESOMAR. Retrieved May 13, 2025, from


https://ana.esomar.org/documents/social-media-meets-artificial-intelligence