Abstract:
Redefining research's role in the creative process
Date of publication: October 5, 2023
Catalogue: Congress 2023
Companies: Kantar, Virtual Incentives, itracks
Abstract:
Redefining research's role in the creative process
Nancarrow, Clark, Higgins and Oxley (2005a, February 27). Creativity on tap. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/creativity-on-tap
de Rugy, E. (2007a, June 03). Creativity. ANA - ESOMAR. Retrieved April 27, 2024, from
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Noelle-Neumann, E. (1989a, September 01). Creativity in quantitative research. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/creativity-in-quantitative-research
Type | Title | Authors |
---|---|---|
Fad and progress in motivation research | Authors: Herta Herzog | |
Methodological considerations regarding marketing research for consumer durable goods | Authors: Leif Holbaek-Hanssen | |
Service after sale and studies of market for business | Authors: Archibald Maddock Crossley | |
Some comments on the use of 3D and strip film | Authors: Henry Charles Briant | |
The "steps-and-parts" model for polling | Authors: Stuart Carter Dodd, Chahin Turabian | |
What are durable and capital goods? | Authors: N. H. Pearson | |
Advertising and marketing research (French) | Authors: Philippe De Vendeuvre | |
Consumers economic expectations and intentions as revealed by sample surveys | Authors: Henry Durant | |
Economic forecasts with special reference to field studies | Authors: Jan van Rees | |
Market research for petroleum products in the automotive field | Authors: D. Leerentveld |
(2023a, October 05). Empowering Creativity. ANA - ESOMAR. Retrieved April 27, 2024, from
https://ana.esomar.org/documents/creativity-in-quantitative-research